How open are you to understand & eliminate warranty fraud at your firm ?

How open are you to understand & eliminate warranty fraud at your firm ?

When it comes to buying an electronic product or a product with warranty, consumers always seek to crack the best deal in terms of quality and price. As a rational consumer, an individual will always ask himself the following questions:

  • Is the quality of the product fine?
  • Am I doing right in paying the given amount for the product?
  • Will it be able to meet my requirements?

However, there is one aspect that most consumers tend to face challenge at and that is the warranty around the product. You cant anymore give bills in the hands of consumer and assume them to bring it after two years, you just cant!

Today Brands cannot afford to overlook the importance of having a warranty process that is not complex and prone to frauds. And what’s more important is that brands now need to have a digital warranty activation management system in place which is remotely available at their omni channel / un organised classic trades.

Upon analysing the market, it can be judged that brands generally don’t take warranty fraud detection seriously and focus on just providing the basic warranty. As a consequence, this sorry state of brands lands them in a pool of losses through a vicious circle of fraudsters. Therefore, brand owners must acknowledge the role of warranty fraud detection and make it a part of their functioning to sustain and welcome technology in its pure form to cater a solution.

Now, if you are still wondering why it is important to safeguard your brand from warranty fraud or implement a digital warranty activation solution in the system, go on and read our research

  1. Its a must for Safeguarding brand’s reputation

Your brand is your responsibility and no one will do the needful for you. Whether you are the brand owner or a part of the management, you need to take the necessary measures to bring in place a warranty fraud detection process. This will build your credibility in the marketplace and better your reputation in the eyes of the supply chain partners and consumers.

Secondly, once you take the initiative to safeguard your brand’s image, it becomes impossible for warranty-related frauds to tarnish it. For that, you can always trust a digital warranty activation management system.

  1. You save fraudulent costs and your brand prospers

It is pretty obvious that brands are here to generate profits and not for incurring losses. So, why make your brand suffer? With this fact in mind, it becomes highly important for organisation to implement a warranty fraud detection process. 

Most importantly, it will save you from incurring costs in future for the losses suffered today. In other words, history has various cases where businesses had to pay for the warranty frauds that occurred to them. This cost was mostly incurred to compensate the aggrieved party.

  1. You retain loyal consumers and activate genuine supply chain partners

Imagine yourself to be a consumer for a few seconds. Now, ask yourself whether you would like to make a purchase from a brand that was in the headlines for suffering a warranty fraud. If your answer is a no, then shift back to being the brand owner and see why would your loyal consumers remain with you. Sadly, no one would sail in a boat that can withstand the water’s current. 

To retain your loyal consumers and supply chain partners, you have no other option but to choose a digital warranty activation management system. As a result, you will see a drastic transformation in the warranty management processes. 

What’s best solution for you?

I have seen numerous brands struggling with warranty management issues. As a solution-provider to brands, Genefied has a solution named DWAM (Digital Warranty Activation Management) that helps entities solve warranty-related problems. It is a smart platform that caters to every issue that the manufacturers face on the warranty side. We are currently catering large electronic brands for helping them curb the problem

Let’s connect for further discussion and be a part of the ultra-modern ecosystem.

Thanks & Regards

Khushboo Chanana

Founder Skill Reporter | Co-founder The EduPress | Entrepreneur | Social Impact

3 年

Congratulations Ayush Jhawar for the new product launch. Wish you success!

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