How the News Industry has been Playing to Win Since the 1910s ??

How the News Industry has been Playing to Win Since the 1910s ??

Hello there!

Get ready for an action-packed edition of WhatsZop!

First off, our latest ZopTalk episode just dropped, featuring a special guest from a top ad tech firm spilling all the beans on what’s happening in the wake of Chrome’s third-party cookie drama.

Gamezop took center stage at the Google India News Summit, presenting research that uncovered a surprising trend: the news industry has turned to games to navigate crises since the 1910s. From the crossword craze during wartime to the sudoku boom decades later, and now to modern news sites using games to drive engagement – it’s a century-old strategy for revitalizing the industry.

And don’t miss the three brand-new games we announce below – we bet they will be your next obsession!

Love,

Team Gamezop


??? ZopTalk

ZopTalk – A Podcast for Publishers

Nikunj Soni of Affinity – a leading ad tech company – explains why adding a gaming section at key slots in digital products is a big win for user engagement.


??? Rendezvous Roundup

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Gamezop @ Google India News? Summit 2024

At the prestigious Google India News Summit 2024, Gamezop presented its findings on how leading news publishers have leveraged games for revenue diversification since the early 20th century.


??? Pressing Matters

Redefining Digital Content Consumption

Gamezop is breaking new ground, expanding beyond games into quizzes, astrology, and more. Read this interview where our co-founder reveals future plans that could redefine how we engage with content.


Changing Face of Game Marketing

Women possess $30 trillion in annual spending power and make up over 40% of gamers worldwide. Brands that cater to women gamers gain a competitive edge and build long-lasting customer relationships.?


?? Zoprise!

New Games Launched This Month!

Three new games are here on Gamezop: Templok, Viking Siege, and Kingdom Fight 2.0 – all full of excitement and ready to play. Jump in and tell us your favourite!


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