How to Negotiate a Low Salary Offer & if it is even possible in the aesthetic industry.

How to Negotiate a Low Salary Offer & if it is even possible in the aesthetic industry.

You are invited to interview for?a job you would absolutely love, and, to your delight, it goes swimmingly. Of course, in the aesthetic industry this is usually after many telephone interviews and calls with your recruiter but at some point the interviewer offers you the position — along with a less-than-satisfactory salary. What do you do?

Most job seekers are hesitant about?negotiating their salaries, but accepting a low salary offer?without negotiating may lead to severe income setbacks and?regret over the course of a career. Job seekers must tackle this issue as early as the initial job offer, with a few strategies in mind.

Do remember that in the aesthetic sales industry the only time you can negotiate an increase in salary is when there is a pay range ex $90K-$100K base. If you have extensive experience and you are offered the lower base you have wiggle room. In most of the roles I recruit for the base is fixed and you have no room to negotiate. $60k for all Jr. Reps plus commission and $70k for all Sr. reps plus commission. Skincare reps and injectable reps are really the only reps that can negotiate the base salary. It is very rare for one of my aesthetic device clients to give a candidate even a $5,000 bump on their base salary offer.

Here are three dos and three don’ts when receiving a salary offer that is lower than you would have liked.

Salary Negotiation — 3 Dos

1. Be Prepared

Know your worth and practice explaining it accurately and succinctly. Always know your market value through research — this changes regularly so make sure you stay updated. Get a sense of what the company and its competitors pay by researching sites such as?Payscale?and?Glassdoor. As?Live Careers?points out, look into the economic, geographic, and company-specific factors that might affect a given offer.

Cheryl Roshak, a transition and career coach for over 25 years, says that every applicant needs to be aware of the inner workings of a company offer. "What most job seekers do not know or understand is that every job opening has a salary range attached to it that is competitive within the industry of existing similar jobs," she says. "This salary range has been authorized from the existing budget. The range has about $10,000 spread above a certain salary number."

The above advice works for other industries but not so much in the aesthetic space. I recruit for 80% of the aesthetic industry and I know what all of these companies are paying. So knowing your value and doing your research to leverage your case doesn't necessarily work in this space.

2. Ask for What You Want

Form a solid negotiation technique, and practice asking for what you want, within reason. Tori Dunlap, influencer and founder of financial feminism and money education site?Her First $100k, created a?simple script?for negotiating a low salary offer:?

“Thank you so much for this offer. I would love to join the team, however, the salary listed is way under my market rate. Based on my skills, education, and experience, to be fairly compensated, I’m looking for a range of $X-$Y. I’d love to get to a number we can collaboratively agree on?”?

Simple and to the point, a short script like this points out your strong suits, reiterates your interest in the role, and shows your knowledge of the market.

Again, the above advice works for other industries but not necessarily in the aesthetic device/injectable/skincare sales space. This is a low base high commission industry. When you are given a base salary of $70K but your on target earnings are over $200K, it is difficult for a company to agree to paying you $5k to $10K more than the other reps doing the same job in the company. Most of your salary comes from commissions so to try to negotiate a higher base is a red flag. It tells the hiring manager you don't think you will make commissions, so you need a higher base salary to get you by.

3. Think About the Whole Package, Not Just the Salary

Though the initial salary amount offered may come as a surprise, take a moment to add all the benefits offered together. Roshak mentions that many candidates, in their efforts to secure a high salary, forget to consider the compensation package they are offered.?

These could include paid sick leave and vacation time, holidays, health insurance benefits, pensions, or 401(k) plans, profit-sharing, car allowance, bonuses, and more. "These all add up in addition to the base salary offered," she stresses.

In addition, you could be given the opportunity to work remotely, if you so wish, which could greatly reduce or even eliminate expensive commuting costs; another factor to think about. Finally, there’s no need to negotiate just for negotiation’s sake. If you’re happy with the offer, and you like the job, take it!

Salary Negotiation — 3 Don’ts

1. Don’t Seem Arrogant?

Applicants that appear arrogant will never get far in their job searches. You don’t want to play hard-to-get; you want to seem interested, willing, and readily available. Additionally, those who show that they are most focused on money indicate that they are only as loyal as the highest bidder.?

"Most candidates have an inflated value of what they are worth and what competitive salaries are in their field for their job," says Roshak. "Every job opportunity has a salary ceiling. You can try and bargain all you wish, but it's not going to do you any good. At most, if they really value you, they might [go] up $1,500 or so." Some companies will simply not be able to offer you what you are asking due to?iron-clad company constraints?and salary caps.

2. Don’t Forget About Your Other Requirements

Sure, salary is one of the largest factors that need to be negotiated before signing a contract at a new job, but while you’re giving your prospective employer your number to muse over, it would be best to give them all your requests at once, instead of feeding these issues to them slowly and painfully.

It’s highly likely they, too, will have to run these requests past their own superiors, and it would be a rather arduous task if they had to do each request individually instead of all requests at once. So, whether you need specific days off, early leaves to pick up the kids, work-from-home requests, or?any other requirements, you should request them along with the salary negotiations.

3. Don’t Be Intimidated?

If you’re not happy with a low salary offer, don’t let ultimatums (“There are many candidates vying for this job, so you’ll have to let me know now”) intimidate you into making a decision on the spot. Tell them you will need a few days to think about it and will get back to them — even if they retract the offer because of it.

The above statement is not something you will ever hear out of my mouth as a recruiter. I do NOT intimidate my candidates and make them think they HAVE to take the job. I tell everyone if it is not right for you - move on - but the base salary won't change.

In the meantime, feel free to check out other job opportunities too. This job will likely not be the be-all and end-all, and, if something doesn’t quite feel right, you should probably trust your gut.

4. Don't Take Salary Negotiations Personally.?Whatever you do in this process, always stay professional in handling the negotiations. If the employer has made you an offer – then you are their choice, the finalist for the position – so even if negotiations go nowhere, or worse, keep in mind that you did receive an offer, even if it is not what you expected or deserved. And if negotiations break down between you and the employer, move on graciously, thanking the employer again for the opportunity – because you never want to burn any bridges.



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Image Credit: fizkes/Shutterstock.com

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IMO, here’s perhaps a better exercise to go through together traparently to help figure out earnings potential: - how much did your top 5 earners make last year? (Range is fine) - help them understand what the make up of their inventory looked like? Approx How many deals of what size got them to their number? - what was the range of quota attainment for them? What % of reps made quota overall? - how much did quotas increase this year from last year? did the size of territories change? - What are the pipeline conversion rates for the segment that they’ll be selling into? how does that differ from other segments? - same questions as above for average deal size. - then, take the above numbers and build the funnel for your business together… works great on a whiteboard. Given average selling price and conversion rates, how many deals would you need to be working to hit your quota? What % of your territory would you need to create opps on to create enough pipeline at the top of funnel? How does that compare with what the top performers had to do last year? This will help them see what they’re signing up for. PS - hire the right humans then just do the right thing and pay super competitive base salaries

Nikki Lang

Enterprise Seller | Mindset in Sales????♀? | Deal Doctor ???? | Mother of BDR's ??

2 年

No, it means they have been burned in the past by outrageous arbitrary quotas and don’t trust the org.

Michael Weinstein

Helping physicians and medical practices build wealth through disruptive and game changing technologies

2 年

This is a great and im very happy for you

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Rachel Phillips, LMA

Dermatology | Aesthetics | Biologics | Oncology | Buy/Bill | Med-Tech | Fin-Tech | Pharmacy Education | HCLS Data Visualization Microsoft Expert | Start-up & New Drug Launch | SKNV Western Washington

2 年

Commissions are not guaranteed and subject to change at a moments notice. I’ve been at companies where the comp plan has changed quarter after quarter, I’ve been hired on one comp plan and while on the plane flying to basic training 3 weeks later the comp plan decreased dramatically. I understand your view point but nothing about a comp plan is stable, gaurenteed or reliable in pharmaceutical, aesthetic or device sales today. These needs to be a fine balance of the two.

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