How Microsoft Windows Became the Leading Operating System: A Look at Success and Competitors
Mohamed Ibrahim Ansari
Member Of Technical Staff | Bringing AI Innovations to the Applications | ZOHO
How Microsoft Windows Became the Most Popular Operating System
Microsoft Windows is one of the most widely used operating systems in the world today, but it didn’t become popular overnight. It succeeded through smart decisions, timing, and constant improvements.
Early Beginnings: The PC Revolution In the 1980s, personal computers were starting to take off, and Microsoft got a huge break when IBM, one of the biggest computer companies at the time, chose MS-DOS, Microsoft’s operating system, for its PCs in 1981. This partnership gave Microsoft a strong start, and in 1985, they launched Windows, a more user-friendly system that used a graphical interface. Windows quickly became popular because it was easy for people to use, and it appealed to both businesses and home users.
Spreading Everywhere: The Licensing Strategy A key reason Windows became so dominant was that Microsoft decided to let other computer makers use its operating system. Instead of keeping Windows just for their own devices, Microsoft licensed it to many different companies, which meant Windows could be installed on many kinds of computers. This helped Windows become the default choice for most computers, unlike Apple’s macOS, which could only be used on Apple devices.
Windows 95: A Major Turning Point When Microsoft released Windows 95 in 1995, it became a huge hit. Windows 95 introduced features like the Start menu and taskbar, making it very easy for people to navigate. It also came with Internet Explorer, tying Windows to the growing popularity of the internet. By the late 1990s, most people were using Windows, and it became the go-to operating system for both home and office computers.
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Companies That Tried—and Failed—to Compete Many companies tried to create operating systems to compete with Windows, but most failed : -
1. OS/2 by IBM: IBM originally worked with Microsoft to make OS/2, a new operating system. However, they had disagreements, and Microsoft focused on Windows, leaving OS/2 to struggle. OS/2 was actually more advanced than early Windows versions, but due to bad marketing and limited software, it couldn’t keep up.
2. BeOS by Be Inc.: BeOS, launched in 1995, was built for multimedia tasks like video and audio. Although it was faster and more efficient than Windows in some areas, it didn’t attract enough developers, and Be Inc. couldn’t compete. The company even tried to sell BeOS to Apple, but Apple decided to improve its own system instead.
3. Linux for Desktop: Linux is a powerful and popular operating system for servers and tech enthusiasts, but it never took off for regular desktop users. Problems like hardware compatibility and the lack of commercial software kept Linux from becoming a serious rival to Windows in personal computing.
4. Solaris by Sun Microsystems: Solaris was another advanced system, especially popular for servers. However, it never gained much interest as a desktop operating system. After Oracle bought Sun Microsystems, they shifted focus, and Solaris slowly disappeared from the desktop scene.
Building a Strong Ecosystem One of the things that helped Microsoft maintain its market lead was its ecosystem of software. Programs like Microsoft Office, Internet Explorer, and Outlook worked perfectly with Windows, making it hard for users to switch to another system. Over time, Microsoft added more services, like their cloud platform, Azure, making Windows even more valuable.
Conclusion: Microsoft’s success with Windows was due to smart decisions, like partnering with IBM, licensing the software to other companies, and continuously improving the system. Even though other companies tried to compete, Windows remains the most popular operating system because of its wide availability and seamless integration with important software.