How not to mess up your domain name

Picking a domain name for your business is challenging, the options are limitless so how do you choose?

Here are my 3 top tips

Pick something unique and easy to spell

When you are telling people verbally about your business or they refer you to a friend this makes it easy to remember and spell correctly in the search bar.

I love Mary Poppins as much as anyone and supercalifragilisticexpealidocious.co.uk is a fantastic idea for an at home nanny agency but no one can be bothered to try and spell it twice.

You just lost that client before they reached you.

Keep it short and simple

When you add the email address in front of your domain you can end up with a very long email indeed.

This will also cause your web designer a headache trying to keep it on one line on a mobile layout.

Trying to fit [email protected] on one line for a phone layout in a readable font size is a proper problem, and you don't want to have to supply a magnifying class with your business cards either.

Research the domain name first

Use a private browsing tab and check what other matches you get for that or similar business names.

If your business is called "Charlies Chickens" and you sell rare breed hens, you don't want to get mixed up with the other Charlie Chicken restaurant in Poole (actual) that sells delicious food.

You get the picture.

Lots more handy tips on this over here...