How to Master the LinkedIn Algorithm for Viral Posts in 2025

It works!

Ready to make your LinkedIn posts go viral in 2025? Mastering the LinkedIn algorithm is crucial for increasing your visibility and engagement. In this article, we’ll reveal proven strategies that can skyrocket your content to the top of your audience’s feed

Focus

You need to focus on the industry/trends that you want your post to be about. Need help to pick a topic of interest. Here are the Top 15 Global Trends for 2025 by Sarwant Singh

If your trend is not up-to-date, then it’s outdated. For example, here in Canada, Canadians are worried that the tariffs could hit Canada next week. This is something you can write about if you are an expert in this trend.

Create

Create impactful content. Every day, my LinkedIn feed includes posts boasting about ChatGPT-assisted dream job acquisition. People are reacting to these posts left, right, and center because it’s making a big impact in their lives. The important thing to remember is LinkedIn gives preference to posts that are created from its platform. Limit the use of third-party sources to host your posts. Don’t know how to do it. Here’s how.

To make your life easier, you will thank me for it later. But blindly include these hashtags in your article. This should be your standard operating procedure from now on. These hashtags hit the right people at the right time.

Consistency

I prefer a guy who’s active on LinkedIn daily, or near daily, over someone who posts sporadically. Consistency is the recipe for success. Daily articles for a month that’s 30 posts — display commitment to both your readers and LinkedIn. But don’t overdo it.

Engage

Don’t ask for people to read your article or comment on your post. This shows desperation. Rather, when you see a post that piques your interest, react to that post or comment with something that makes sense, don’t just comment “Nice Article” that’s lame. The article, which likely took the author hours to write, received a two-second response from you, which seems unfair to me. Be creative. This boosts your LinkedIn profile’s visibility; readers may find your comment engaging and explore your profile further. The rule of thumb is don’t expect people to engage in your article. You need to put some effort into doing the same to get something back. To boost your engagement, you must read the article below:

Treat others with respect first to get the same.

Tailor

Presentation is the key. Put a lot of effort into making your post stand out. If you are writing a post about how to make an outstanding resume, but your post has chunky paragraphs, fewer keywords, no bullet points, or pictures. Don’t expect it to go viral. Remember the saying for your interview: dress to impress. Just as you market yourself to an interviewer, you must market your content to your readers. Put yourself in a reader’s shoes and see if your post looks appealing. If you need help, then you should read Tips for Writing a LinkedIn Post by Lean Marketing

LinkedIn reading an article is around 1–3 minutes. Most readers will skim through the content quickly, with a significant portion not reading the entire piece. So you have less time to impress.

Conclusion

Hopefully, this article will encourage you to improve your LinkedIn strategy for 2025. Remember, going viral isn’t an overnight success — it’s about trusting the process: Focus, Create, Stay Consistent, Engage, and Tailor your content. Share your story if you’ve cracked the code for a viral post — I’d love to hear it! Thank you for reading, and here’s to a year of impactful LinkedIn content. See you next time!

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