How to Market Your Business on LinkedIn

I’m always on the hunt for relevant info and I loved this - one of the best articles I’ve seen on this topic for a while. Here are a few paragraphs as a taster.

To successfully promote your business on LinkedIn, you will have to use a few different marketing strategies specific to the site. Some of the strategies are simple things, such as building trust with network members to creating a company profile for your business, while others are more involved.

Build trust by completely filling out your professional profile. This means entering values for your education, employment history, current companies and awards. Placing valid contact information in your profile is also useful, as it sends a subtle, psychological message to the viewer you are a person open to communication and can be reached.

Create a company profile describing the type of business or service your company provides. A well-rounded description is helpful in informing prospective customers, clients and applicants what your business is known for achieving and/or providing.

Use LinkedIn frequently to meet your business and marketing needs. Post regular status updates, respond to comments and questions and be professional in your interactions with other network members.

Pretty valuable stuff, I’m sure you’ll agree! Why not check out the whole article here and share your thoughts with me afterwards: call 0439 315 777 or email me at [email protected].

?Thanks!