How to Market and Sell Your Productized Offerings

In our latest blog, productization coach Sean Gillispie?explains why using bottom-up market sizing, based on actual customer data, is essential for accurate forecasting and successful productization.

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Upcoming Webinar: How to Commercialize Product and Service Offerings in Professional Services

?Register for an early preview of Vecteris' new book, Commercialize: How to Monetize, Sell, and Market Productized Offerings in Professional Services.

Co-authors Jason Boldt and Sean Gillispie will discuss:

1. Why professional services firms need to consider commercialization early to ensure productized offerings sell effectively
2. The 5 key shifts that organizations need to make for effective sales and marketing
3. Data-driven benchmarks for when you need to add GTM roles and skills based on the revenue and complexity of your productized offering

RSVP Now!

New Featured Podcast! ???

B2B Marketers on a Mission: How to Market Productized B2B Services

In this episode, Eisha discusses how B2B Marketers play a vital role in supporting productization and commercialization efforts at their companies. Marketing productized offerings is a challenging but impactful investment all organizations need to execute effectively.

Listen now!