?? How to manage cash flow during a crisis

?? How to manage cash flow during a crisis

This week we look at managing cash flow during a crisis (you can probably recall a time this might've come in handy) and chat with a very special guest about what manufacturers can do to thrive today. In this issue of The Backorder:

  • How the EU anti-deforestation law will impact demand and pricing
  • Mark Flynn shares insights on surviving as a manufacturer in 2024
  • 4 strategies for managing cash flow during a crisis
  • Job opportunities from the Australian Army, Pragmatic, and more

So warm up the machinery, park the forklift, and let’s dive in…

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In supply chain headlines

  • UK's manufacturing sector falls to 12th in the world. For the first time in recorded history, UK manufacturing has dropped out of the top 10 world rankings, reports The Engineer .
  • Intentional AI adoption plans essential to reap manufacturing benefits. In a recent event hosted by Industry Dive , Jennifer Peters – Director of BI and data analytics at Nestlé Purina – explained that AI technology is a tool to supplement the workforce to drive efficiency, and must be backed by intentional plans.
  • EU anti-deforestation law set to impact demand and pricing. According to supply chain risk experts, the European Union Deforestation Regulation (EUDR) will drive consumer prices up and demand down, writes Journal of Commerce .


Ones and zeros are his heroes – meet Mark Flynn


We caught up with Mark Flynn, host of The Digital Manufacturer Podcast and Managing Director of Rubik – an award-winning IT business best known for helping manufacturers bridge the digital gap – to get his views on surviving and thriving as a modern manufacturer.

Times are tough. What’s your advice on managing cash flow?

"Get as much of your money upfront (as part of a deposit) or split your payments into predictable recurring payments. Ideally you want access to data on your cash-in/cash-out commitments and forecast different scenarios to effectively manage cash flow."

In your experience, what prevents manufacturers from growing?

"Not having a clear understanding of their buyer's journey and building a predictable sales pipeline . If you understand the factors that drive buying decisions and can turn that into a predictable, data-driven model, you can predictably scale all other parts of your business."

What are the main concerns for manufacturers you work with? "The main concern is that they're going to be left behind by competitors who are more focused on building highly digital, highly automated , and data driven businesses. The landscape for manufacturers is getting increasingly complex. Those that don’t address these challenges by adopting digital tools will struggle. Those that do will thrive."

Related: 5 Ways to Improve Manufacturing Productivity


How to manage cash flow during a crisis

All options are on the table when it comes to maintaining sufficient cash flow. And during a crisis , every solution counts. Here are four ways to help ensure the lights stay on when cash flow is at risk.?

1. Cull low-performing lines. Run a ruler down your product list with both gross profit margin and volume in mind. Which high-margin lines can you reliably stimulate demand on? Which high-volume deals will help you meet your costs? Whatever choices you make, a simplified catalogue of products can be easier to manage and require less capital outlay on stock when times are tough.

2. Model cash flow with professional tools. By the time cash flow constricts, it may be too late. If you’re serious about the future potential of your business – or simply want to get ahead of the next crunch – consider investing in professional cash flow modelling services .


3. Enforce payment terms digitally. Taking on new on-account businesses means taking on new risk. But you can still win new B2B contracts without going out on a limb. B2B sales portals , for example, let you accept new bulk deals based on advance payment only – helping you grow safely when times are tough.

4. Reset your min-max levels. Inventory is often the biggest drain on cash for businesses. It follows that any improvements you can make will have an outsized impact on cash flow. Using a tool like Advanced Inventory Manager is the quickest way to match inventory levels to your actual needs, releasing cash flow from your purchasing cycle.


On the lighter side


Who's hiring?


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