How to make your Podcast Popular? | Digital Marketing Weekly Roundup | Neil Patel Digital India | Issue #21

NP Digital India’s?Digital Marketing Weekly Roundup?| Elevate Your Marketing Game, Stay Informed.

Have you always wondered about the tons of digital marketing updates flying around on LinkedIn, and do you feel like you're missing the boat every time? Worry not! Our weekly roundup will help you stay ahead of the curve. If there's one Source you need to stay updated on everything digital, this is the one you subscribe to.

How to Make Your Podcast More Popular?

To enhance the popularity of your podcast, establish a consistent release schedule, ensuring engagement by planning well-structured episodes with clear audio quality. Differentiate your content with a unique angle or niche, and consider incorporating guest experts for variety. Utilize social media for promotion and community building, responding to audience feedback.

Implement marketing strategies and SEO practices, staying current with industry trends. Network with other podcasters, explore monetization options as your podcast grows, and remain patient and persistent in producing high-quality content to gradually build a dedicated audience. Overall, success in podcasting requires continuous effort, adaptability, and a commitment to learning.

Top things you need to know this week

• X Initiates Trust and Safety center with a Focus on CSE, Unveiling Potential Revenue Streams. X is addressing child protection by opening a Trust and Safety center in Texas, hiring 100 moderators.
• YouTube Explores Super Chat Likes Feature to Boost Incentives for Creator Donations. YouTube is testing a feature allowing viewers to "like" Super Chat messages in live-streams, enhancing engagement and monetization options for creators. The move comes as YouTube aims to compete with platforms like TikTok in the live-streaming space.
• X is exploring the expansion of its 'Amplify' video monetization program to include more creators. Mr.Beast made $260k on X using the exclusive Amplify program; X plans to expand it, but not everyone can replicate earnings. The move aims to attract more video creators to X, supporting it's "video first" strategy.
• Google is experimenting with a "highly rated" callout feature for Local Services ads. Google's new mobile SERP highlights local business deals from Google Business Profiles, boosting conversions for optimized content. The feature includes four tiles with company info and leads to a detailed view when selected.
• Google acknowledged and resolved a minor search ranking bug that affected a small number of websites, causing intermittent drops from search results over the weekend and subsequent reappearances during weekdays.

Adapting to Indian culture, diversity and local markets!

Here is Neil’s breakdown of how businesses can target their perfect audience in the culturally diverse and vibrant Indian market.

Graph of the week

One of our Clients is experiencing rapid growth. If you want our team at Neil Patel Digital India to help you get more traffic, just book a call.

I hope you enjoyed reading our 21th edition of the Digital Marketing Weekly Roundup. Feel free to share your feedback with [email protected] Also, comment on what other sections you’d like to see in our Newsletter.