How To Make Your Cold Emails Finally Work In 2024.

Cold outbound lead generation will be around forever, you might as well take advantage of it.

Alex Makowski here, the guy behind Infinite Bookings. If you're wondering how to crush it with cold emails in 2024, you're in the right place. I'm here to give you the real "sauce", no fluff. Let's dive into what's working, what's not, and how you can up your cold email game.

Volume: Go Big or Go Home!

Why Sending a Truckload of Emails Matters

Let's cut to the chase – in cold emailing, it's go big or go home. Sending a couple of hundred emails? That's kiddie pool stuff. We're talking about blasting over a thousand emails a day. Sound intense? It is. But that's how you play in the big leagues. We're looking at 20 domains, 40 accounts MINIMUM – sounds like a lot, but it's the secret for hitting those numbers you need.

Making Offers They Can't Ignore

Your Offer Needs to Pop

Here's the deal with offers: if everyone's saying the same thing, nobody's listening. Your offer needs to be the one that sticks in their brain. It's not just about giving guarantees; it's about showing what makes working with you different, better, unforgettable. Think of it as putting your personal stamp on every offer you make.

Crafting Emails That Get Clicks

Short, Sweet, and Super Effective

Your emails need to be like your favorite snack – short, sweet, and leaving them wanting more. Under 30 words? That's your sweet spot. Get in, hit them with something catchy, and get out. It's about making that first impression count, without sounding like you're just another robot in their inbox.

The Big Question: Is Cold Email Still King in 2024?

Time for Some Real Talk

So, is cold email still the top dog for getting leads in 2024? Here's my take: it depends. It's not a one-size-fits-all answer. It varies by industry, market, the color of your socks (jk). But seriously, keep an eye on what's working. If something else starts to outshine cold emails, be ready to jump on that. Stay sharp, stay flexible.

Wrapping It Up: Your Cold Email Game Plan

So there you have it – my no-BS guide to rocking cold outreach in 2024. Remember, it's all about going big with volume, making offers that turn heads, and crafting emails that get right to the point. But most importantly, be ready to adapt. The only constant in this game is change, and the winners are the ones who can roll with the punches.