How to make your brand's social media more personal

You have probably heard that customers like to do business with those they know, like, and trust. Here are a few tips to add personality to your business social media profiles:

1. Post About Your Interests and Activities:

Showing your personality and interests through social media allows your followers to get to know you better. Talk about your passions, hobbies, and recent events you’ve attended. If you feel comfortable, share photos and videos of activities you’re involved in or special moments that you’d like to share.

2. Be Interactive with Your Followers:

Interacting with your followers is one of the best ways to make your social media more personal. Respond to their comments, ask questions, prompt discussion, and engage in conversations. This will create a bond between yourself and your followers and make them feel more connected to you.

3. Share Behind the Scenes Content:

People love to get a peek into the ‘behind the scenes’ of your life. Share sneak peeks of what you’re doing and what you’re working on, show your workspace, and let people in on your creative process.