How to Make a Sales Funnel That Works

Hello LinkedIn Community,

Let’s make this really simple.

I'm going to show you how to create a sales funnel that actually helps you sell more.

We'll look at what some big Indian brands do and how you can do it too.

1. Get Attention

First, you need to catch people’s attention.

Think about how Zomato does it with their funny ads.

They make sure you notice them.

• Quick Tip: Start with something that makes people look. It could be a surprising fact, a question, or something funny.

2. Keep Them Interested

Once people notice you, keep them interested.

Ola does this by talking about how safe and convenient their rides are.

• Quick Tip: Keep it simple. Just tell people how your product can make their life easier or better.

3. Make Them Want It

Now, make people want your product.

Swiggy does this by showing how easy it is to get good food fast.

• Quick Tip: Show people the benefits of what you’re offering. Make it clear how it solves a problem they have.

4. Ask Them to Buy

Last, you need to ask people to buy what you’re selling.

Big Bazaar makes this easy during sales by offering easy ways to pay.

• Quick Tip: Make your “buy” button easy to find and use. Tell people exactly what to do like “Click here to buy now.”

Remember:

• Keep it consistent: Whatever you do, make sure it feels the same across all places you talk to customers, like your website, social media, and emails.
• Try things out: See what works best. Try different ways of doing things and see which one gets you more sales.
• Talk to your customers: After they buy, ask them what they liked and what you can do better next time.

To Wrap Up:

Building a sales funnel isn’t about being fancy; it’s about being clear and helpful. Know what your customers need, show them how you can help, and make it easy for them to buy.

If you want to get better at this or need some help, just reach out. I’m here to help you make your sales funnel the best it can be.

Cheers,

Vadapally Saketh

Founder & CEO, 100x Learners