How to Make Historically Elitist Buildings Accessible and Foster a Sense of Belonging
Jordan Mullineaux FRSA
Theatrical/Cultural Producer, Consultant, PR, Lecturer, Trustee
Historically elitist buildings, such as opera houses, museums, and libraries, have long been associated with exclusivity and inaccessibility. From their architecture to their programming, these buildings have often been designed to cater to a specific audience, leaving many people feeling excluded and unwelcome. However, in recent years, there has been a growing movement to make these buildings more accessible and inclusive, so that they can be enjoyed by everyone.
Elitist buildings have often been designed in a way that lead to assumptions that certain people are not welcome or at the least often removes a sense of belonging for people from marginalised backgrounds. Ornate facades, grand entrances, and programming that caters to a specific audience are all features that can contribute to this feeling of exclusivity. For example, the Royal Ballet and Opera in London has faced criticism for its high ticket prices and perceived exclusivity. Similarly, the The Metropolitan Museum of Art in New York has been criticised for its lack of diversity in programming and collections. The British Library has also faced criticism for its limited accessibility features for people with disabilities.
In addition to these design and programming features, there are also social and economic barriers that can make these buildings inaccessible. Physical barriers such as stairs or narrow doorways can make it difficult for people with disabilities or mobility issues to access the building. Social barriers such as unwelcoming staff or a lack of representation in that staffing or in the programming and collections which can also prevent individuals or groups from feeling welcome. Economic barriers such as high ticket prices or membership fees can make it difficult for lower-income individuals or families to participate. Only in the past month have some Eurovision Song Contest tickets been resold for £11,000, Cabaret tickets at the Playhouse Theatre been sold for the highest ticket price currently in the West End at £303 and Royal Ballet and Opera and in last weeks Daily Mail an article by Stephanie Hawthorne was published under the title "A London opera ticket for £235? I'd rather go to Hull and back - so I did! Even after a train ride, a sublime Tosca, two nights in a hotel and an aquarium trip, I still spent less" after she was told front-row seats for Puccini’s Turandot at the Royal Ballet and Opera in Covent Garden cost £235 and any regular theatre-goer will tell you, the front row isn't always the best. In fact, it usually is not.?
By understanding the characteristics and barriers that make historically elitist buildings inaccessible, architects and designers can begin to identify strategies for creating more inclusive and welcoming spaces. In the next section, we will explore some of the solutions that have been proposed to make these buildings more accessible and offer a sense of belonging to all individuals and groups.
One key strategy for making historically elitist buildings more accessible is to incorporate accessibility features into the building design. This can include features such as ramps, elevators, and wider doorways, which can make it easier for individuals with mobility issues or disabilities to access the building. Architects and designers can also consider using inclusive design principles to create a welcoming environment for all individuals and groups, regardless of ability or background.
Inclusive design principles focus on creating environments that are accessible to everyone, regardless of their age, ability, or background. This can include features such as adjustable lighting, clear signage, and seating options that cater to a range of needs. Inclusive design can also involve considering the needs of individuals with different cultural backgrounds, such as providing signage in multiple languages or incorporating art and cultural displays that reflect diverse perspectives.
By incorporating accessibility features and inclusive design principles into the building design, architects and designers can help to create more welcoming and accessible spaces. These design strategies can help to break down the physical and social barriers that historically elitist buildings have often presented, and can help to create a more inclusive and diverse environment for all visitors.
Another important strategy for making buildings like this more accessible and inclusive is to offer diverse programming and events that appeal to a wide range of audiences, including underrepresented groups. This can include exhibitions, performances, and educational programs that reflect diverse perspectives and showcase a range of artistic or cultural traditions.
Providing interpretation and translation services can also help to make programming more accessible to non-native speakers or those with hearing or vision impairments. This can include services such as captioning, sign language interpretation, or audio descriptions, which can help to ensure that all visitors can engage with the programming and events.
In addition to offering diverse programming and interpretation services, it is also important to create a welcoming and inclusive atmosphere for all visitors. This can involve training staff to be welcoming and respectful to visitors from all backgrounds, and creating policies and procedures that prioritise inclusivity and accessibility.
By offering diverse programming and events, providing interpretation and translation services, and creating a welcoming and inclusive atmosphere, historically elitist buildings can become more accessible and inclusive spaces that offer a sense of belonging to all visitors. These strategies can help to break down social barriers and make these buildings more welcoming to individuals and groups who may have previously felt excluded.
Economic barriers can be a significant obstacle to accessibility and inclusivity in historically elitist buildings. High ticket prices or membership fees can make it difficult for low-income individuals or families to participate in programming and events. Therefore, it is important to implement economic strategies that increase affordability and accessibility for all.
One way to do this is to offer free or reduced-price admission programs for low-income individuals or families. This can help to ensure that everyone has access to the building and its programming, regardless of their financial situation. For example, the Metropolitan Museum of Art in New York offers a "pay what you wish" admission policy, which allows visitors to choose the amount they pay for admission, including free admission for those who cannot afford it.
Another strategy is to offer membership or subscription programs with flexible pricing options. This can include tiered pricing based on income level, or options for paying in instalments or on a sliding scale. These programs can help to make membership more accessible to a wider range of individuals and families, while also providing a reliable source of funding for the building and its programming.
By implementing economic strategies that increase affordability and accessibility, historically elitist buildings can become more inclusive spaces that are accessible to individuals and families from all socioeconomic backgrounds. These strategies can help to break down economic barriers and ensure that everyone has the opportunity to engage with the building and its programming, regardless of their financial situation.
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While historically elitist buildings may have a reputation for being exclusive and inaccessible, there are many examples of buildings that have successfully incorporated strategies for accessibility and inclusivity into their design and programming. These buildings serve as examples of what can be achieved when a commitment is made to create welcoming spaces for all individuals and groups.
One such building is the Tate Modern in London. The museum has made a concerted effort to prioritise accessibility and inclusivity in its design and programming, including the use of inclusive design principles, such as sensory features that enhance the visitor experience for all individuals, regardless of ability. The museum also offers a range of free and low-cost programming and events, as well as interpretation and translation services for visitors with hearing or vision impairments.
Another example is The Wellcome Collection in London, which features step-free access and audio descriptions of exhibits for blind and visually impaired visitors. The museum also hosts a variety of free events and workshops to engage with diverse audiences.
The Baltic Centre for Contemporary Art in Gateshead, which offers free admission to all exhibitions and a range of programming that caters to diverse audiences, including BALTIC's Young People's Programme.
The Everyman Theatre in Liverpool, which was designed with accessibility in mind and features a lift, accessible seating, and audio enhancement systems for people with hearing impairments. The theatre also offers a range of accessible performances, including British Sign Language-interpreted shows and audio-described performances.
These are just a few examples, but there are many other accessible and inclusive buildings in the UK that are working to promote diversity and inclusivity.
By looking to these examples of accessible and inclusive buildings, architects and designers can begin to identify best practices for creating welcoming and inclusive spaces that are accessible to all individuals and groups. These examples serve as a reminder that with the right strategies and commitment, it is possible to transform historically elitist buildings into spaces that offer a sense of belonging and accessibility for all.
Historically elitist buildings have often been associated with exclusivity and inaccessibility, which can create a sense of alienation for some individuals or groups. Therefore, it's important to consider how design choices, programming, or other initiatives can help create a sense of belonging in these spaces. By fostering a sense of belonging, historically elitist buildings can become more welcoming and inclusive to a wider range of people.
A sense of belonging can be created through a variety of means. For example, architectural design choices can help create a sense of comfort and familiarity for visitors. This might involve using warm, inviting colours and materials, or incorporating elements that reflect local culture or history. Similarly, programming can help create a sense of belonging by catering to diverse audiences and interests. For example, hosting events or exhibitions that feature underrepresented artists or topics can help visitors feel seen and valued.
There are many examples of historically elitist buildings that have successfully fostered a sense of belonging. The Victoria and Albert Museum in London, for instance, has made a conscious effort to diversify its programming and collections, and has worked to make the museum more accessible to a wider range of people. The museum has also implemented initiatives such as "Open Studios," which invites visitors to interact with artists and participate in hands-on workshops.
Another example is the Tate Liverpool , which has worked to create a welcoming and inclusive environment through its programming and events. The museum hosts a range of events that cater to diverse audiences, such as "Late at Tate" evenings which feature live music, performances, and workshops. The museum has also implemented a range of accessibility features, such as audio guides and sign language interpretation, to ensure that all visitors feel welcome.
By creating a sense of belonging, historically elitist buildings can become more accessible and inclusive to all individuals and groups. Whether through design choices, programming, or other initiatives, there are many ways to foster a sense of belonging in these spaces and make them more welcoming to all.
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