How to make Google Reserve work for you…
Having the ability to book a restaurant directly from the Google search or Google Maps is hugely beneficial for diners looking to make that quick booking while on the fly. This facility known as Google Reserve allows diners to resume their day quickly and confirm with friends immediately. In todays instant world that pays dividends and reduces staff workload.
Currently many restaurants are using advertiser widgets on Google Reserve, which either incurs a fee or means giving up their diner data. As 85-100% of diners typically find a restaurant via Google, paying for these bookings when diners are already searching your restaurant is unnecessary and costly. Plus to hand over all your diner data to an advertiser also presents a big problem! Not immediately, but certainly down the road when the advertiser starts promoting other restaurants to your diners.
To address this problem TableCheck’s private guest management system also has Google Reserve included. This allows restaurants to receive FREE bookings from Google and importantly no loss of diner data. Used exclusively 100% of your on-line bookings could be FREE. At a time when every penny counts this is huge for restaurants.
So how to achieve this;
- Engage TableCheck to run your reservations and table management privately. You’ll be joining a family of 5000 other leading restaurants all deciding to manage their own operations.
- Tell your existing advertiser to remove their booking widget from Google Reserve.
- Start collecting and building your client data that you exclusively own.
- Ask TableCheck about linking your customer profiles with the POS checks.
If this sounds good, I encourage you to talk to the team at TableCheck and ask about ways to do more with less and increase revenues.