How to Maintain Your LinkedIn Presence While Enjoying Summer
Wally McCarthy

How to Maintain Your LinkedIn Presence While Enjoying Summer


Summer is a time to relax and enjoy the sunshine, but you don't have to let your LinkedIn presence fade while you take a break.

It's important to take time away, reflect, and recharge, you'll come back with increased enthusiasm. Taking time out doesn't mean you can't still be visible, promote your offerings, and attract clients and opportunities.


Here are practical tips to maintain your LinkedIn activity without being tied to your screen.


1. Schedule Your Posts in Advance

Take advantage of scheduling tools to plan and post your content ahead of time. This ensures you maintain a consistent presence even while you're away.


2. Create Evergreen Content

In advance of your holiday, focus on creating timeless content that remains relevant over the Summer. Share industry insights, personal achievements, or professional advice that doesn’t depend on current events.


3. Engage with Your Network Strategically

Instead of daily check-ins, allocate specific times in the week to respond to messages, comments, and engage with posts. This helps you stay connected without constant online presence.


4. Use LinkedIn Stories

LinkedIn Stories offer a quick way to update your network. Share snippets of your Summer activities or quick professional updates. It’s a casual way to stay in touch and maintain visibility. LinkedIn supports personal stories, so even include an image of your holiday.


5. Optimise Your Profile

Make sure your profile is up-to-date with your latest achievements and skills. Your LinkedIn profile is the main feature that gets daily attention, whether you create content or not (though it receives even more attention if you create and engage daily!)


6. Plan Interactive Posts

Create posts that encourage engagement, such as polls or questions. This invites your network to interact with your content and keeps your profile active with minimal effort.


Enjoy your Summer while keeping your LinkedIn presence strong with these simple strategies. LinkedIn is a platform that will help you achieve your goals, but use it strategically rather than with an ‘always on’ mindset.


Whenever you're ready, there are a few ways I can help you


  1. LinkedIn Profile Optimisation: First impressions matter, so make a lasting impression and seize every opportunity with an optimised profile that engages potential connections.
  2. LinkedIn Consultancy: Not getting the results you expected from LinkedIn? Need guidance on Lead Generation? Let's fine tune your Strategy so that you can take advantage of what LinkedIn has to offer.




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Manuel Barragan

I help organizations in finding solutions to current Culture, Processes, and Technology issues through Digital Transformation by transforming the business to become more Agile and centered on the Customer (data-driven)

9 个月

Great article, Wally McCarthy ??! Love the balance you strike between summer relaxation and maintaining a strategic LinkedIn presence. Scheduling evergreen content is a smart way to stay visible while recharging.

Faizan Ahmad

Helping CEOs & Founders Turn LinkedIn Into a Lead-Generation System that Help You Achieve Your Revenue Goals Faster | 50+ Satisfied Clients | Book a 1:1 Call with Me via My Featured Section Below

9 个月

These are amazing tips! Wally McCarthy ?? Scheduling is indeed a useful tip. But the only problem is that: When we try to mention someone in a post while scheduling it, it doesn't work, and we have to wait till the post uploads and we edit it ??

Samantha Lancashire FLPI

??Helping sellers, leaders and teams across the globe remove performance & productivity challenges | Making tough "soft skills" easier | On a mission to bin rubbish, tick-box training??

9 个月

Great tips Wally! Scheduling is my friend when I am flat out busy...

Wally McCarthy

I get you LinkedIn results | Profile Optimisation | LinkedIn Strategist | LinkedIn Specialist | Business Development

9 个月

??Every Friday in my LinkedIn newsletter, I share a detailed insight that will help you achieve better results on LinkedIn. Don't miss tomorrow's LinkedIn tip ?? https://wally-mccarthy-linkedin-strategist.ck.page/5243dff1c2

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