How to Leverage Your LinkedIn Newsletter Analytics

You listened to me and launched your LinkedIn Newsletter. Now what? Most people don't spend their time diving into their LinkedIn analytics, let alone their LinkedIn newsletter analytics. Join me as I walk you through my own newsletter analytics and how I gauge effectiveness around increased credibility and visibility.

Key takeaways are:

• Get clear on your strategic intention for your LinkedIn Newsletter
• Impressions = Increased Visibility
• Engagements = Increased Visibility & Credibility
• Article Views = Increased Visibility & Credibility
• LinkedIn Newsletter is an email marketing strategy!

Learning how to use this information to guide your LinkedIn strategic direction is key. What is your newsletter analytics telling you?

?? Mollie

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