How to Leverage Luck in Selling

In sales, we want to understand why things happen and how we can control the controllables but so much happens that we do not control. As mammals, we are great with action and reaction, but we are terrible when there are gaps in time between action and result (like in a B2B sale). What B.F. Skinner learned that mammals would create REASONS for the results or lack thereof. One of the dominant reasons is LUCK, both good and bad.

In today's episode, we will talk about luck and other reason we come up with to explain what we do NOT understand.

Here is what you will learn:

• Why do we focus on luck?
• What would happen if we thought we were unlucky? Can we become better?
• Why we should not expect to understand everything.
• Why thinking you understand things completely is Unlearning.
• How to become luckier.

If YOU want to make this your best year ever in sales, this episode is a must-listen to. You can hear it on?iTunes?and?Spotify?or watch it on?YouTube.

You can watch all the videos on YouTube and if you are more interested in tips and tricks then follow:?Sales Questions Brutally Honest Answers - PodCast

or sales leadership:?The Sales Leadership Show / PodCast revenue management collective