How to Leverage LinkedIn Stories for your business

Do you know what sucks?

Only 4 countries have access to LinkedIn Stories: UAE, Netherlands, Brazil and now Australia.

Which is a pity because it's a valuable tool to help increase communications between you and your audience or prospects.

On day one of releasing to Australia, my first LinkedIn Stories had 300 views, but imagine if all my followers of 41,000+ can view it too.

From my end, it's been a good lead generating tool.

That's why I am sharing my first impressions of LinkedIn Stories in the video below. Prepare and be ahead of the game, see how you can use Stories for your business.

For more further LinkedIn Stories tips, here are 24 ways to leverage LinkedIn Stories to creatively connect and communicate.

Do you know what else sucks?

That many professionals tend to be dry with the way they deliver their content.

Many would use the mask of "professionalism" to maintain face.

The true waste is not leveraging social tools to increase trust with your potential audience and prospects.

So yes, being creative and knowing how to tell stories is a required skillset set. Especially if you want to stand out from the crowd.

Be better on video - Join the challenge

Which inspired me to create a 5-day video challenge to help you better communicate on video. Join the challenge, it starts on the 27th of July.

There's also been a change in the LinkedIn algorithm.

As discussed by engineers of LinkedIn, the focus is on dwell time. Meaning more retention, the time of attention will be rewarded.

I doubt this would impact LinkedIn Stories. Because the algorithm is geared towards the timeline experience.

The key message: when it comes to content it's about attention

To maintain and grab attention, one needs to stand out.

To stand out, one needs to be creative.

To be creative, one needs to be effective in the way they tell stories.

Stand out and tell stories.

?? String

P.S. If you're new here, hello! Over 15,000+ professionals have subscribed to learn how to be the trusted voice online. It's all about how to increase your visibility via personal brand marketing.

Subscribe to String's Theory.