?? How to Kill Bad Ideas Before They Kill Your Strategy: Here is the Framework I Use

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In today’s fast-changing markets, leaders have tough choices to make about which new ideas to keep and which to stop.

With many teams excited about their projects and sure they will succeed, the big question for leaders is: Are these ideas really what customers want right now? Can these ideas make money under current market conditions?

This edition will help you make these important decisions confidently, ensuring that only the best initiatives go forward.

Here’s a step-by-step framework to help you make these tough decisions:

1// Assess Idea Viability Early and Often:

Action: Implement regular review checkpoints to assess progress and viability based on pre-defined criteria such as market potential, technological feasibility, and alignment with strategic goals.

2// Cultivate an Experimental Mindset:

Action: Encourage a culture where experimentation is valued over sticking to failing ideas. Ensure that teams know they can fail safely, and learning from each attempt is seen as a stepping stone to success.

3// Implement Structured Decision-Making:

Action: Use a structured framework for deciding whether to continue, pivot, or kill an idea. Download the framework I use to score and decide on each initiative.

4// Maintain Financial Discipline:

Action: Set clear budget thresholds for projects. Discontinue funding for projects that consistently fail to meet developmental milestones or when the cost of further development outweighs the potential benefits.

5// Leverage Data and Feedback:

Action: Base decisions on solid data, including customer feedback, performance metrics, and market research. Avoid emotional attachments to projects without substantive evidence of their potential.

6// Facilitate Swift Execution of Decisions:

Action: Once a decision is made to kill a project, act swiftly to reallocate resources to more promising initiatives. Delays can lead to resource drain and lost opportunities.

Here is a quote and a video from Steve Jobs to inspire you.

"Focusing is about saying no"

This Week's Action Steps

Run the Innovation Project Scorecard to build a portfolio prioritization and let me know the results by replying to this email.

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1// Apply for the AI for Executives Program and learn how I define, implement, lead, and optimize Digital initiatives in traditional companies.

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