How Joosten Groep connected 100+ employees across seven locations
Joosten Groep, like many organizations, faced a challenge: keeping over 100 desk and non-desk employees across seven locations both informed and connected. Traditional communication channels, such as email, often left non-desk employees out of the loop, while connections between branches were insufficient.
An omni-channel approach
To tackle these challenges, Joosten Groep adopted Netpresenter's Digital Signage and Employee App for PC and mobile devices. Merel, Marketing and Communications Employee at Joosten Groep shares how they achieved the desired results for different employee groups.
For desk employees:
“The desktop application is very useful for those who work on their laptops. Highlighting specific projects, notable sales, and special campaigns creates a strong sense of connection for them. Additionally, all office locations have screens in the common areas. These screens display key messages throughout the day. This way, we ensure that the information reaches everyone, and we see this reflected in how well-informed they are.”
For field employees and truck drivers:
“This also applies to field employees and truck drivers, who are often on the road and primarily access the app on their work phones. The app ensures that everyone has the information directly at their fingertips.”
领英推荐
For other non-desk employees:
“Finally, there’s the group of non-desk employees who don’t have company phones and prefer not to use the app on their personal phones. For them, we’ve installed screens in strategic areas near the warehouse, so they too stay updated through Digital Signage.”
The results
The results speak for themselves. As Merel stated:
“The impact is noticeable. Netpresenter has resolved our main issue, which was that our (non-desk) employees weren’t well-informed. It has also created greater connection within the company. It truly adds value for both your staff and your organization.”
Improve your employee communication
Are you curious about how to improve your employee communication? Read the full story to learn more, or schedule a free talk with one of our experts today. We're more than happy to help!