How to integrate social and AI in your 2024 communication strategy, crisis management and other insights
Our first edition of the newsletter in 2024 is packed with advice and guidance around most current issues. We hope you find these useful for your communication efforts this year.
>>You can keep up to date with our latest expert communication news and analysis?by subscribing to our regular newsletter.
How To Integrate Social in Your 2024 Communication Strategy
By Coyne PR , our partner based in Parsippany, New Jersey, United States
In today’s dynamic digital landscape, where influencers rack millions of video views, trends shift rapidly, and audience preferences evolve constantly, it’s imperative that social integration is part of your approach. Our partners at Coyne PR offer their top recommendations to integrate social media seamlessly into your 2024 communications strategy.
How To Integrate AI Into Your PR/Marketing
By KGBTexas Communications , our partner based in Texas, United States
Artificial Intelligence (AI) is here – and being used more often than you might think. There are easy and useful ways to incorporate machine learning into how you run your public relations and marketing efforts. Here are some examples from our partners at KGBTexas.
Four People-Related Crises To Avoid in 2024
After three years of seemingly one crisis after another, leaders seem to feel less well versed in handling a crisis. This is borne out by the latest Worldcom Confidence Index data which shows business leaders losing their confidence in crisis management.
Media Strategies for an Ever-Evolving Media Landscape
By Airfoil Group , our partner based in Michigan, United States
The art of media relations has changed over time, and thus your media strategy needs to change alongside it. Our partners at Airfoil Group share some tactics you can use to develop a media strategy that keeps up with the ever-evolving media landscape.
The Dos and Don’ts of Online Reputation Management
By HBI Communication Helga Bailey GmbH , our partner based in Munich, Germany
According to our partners at HBI Communication, your online reputation management is critical to significantly impacting the digital reputation of a career, business, or relationship – because what is reported online about a company can significantly distort its image.
Why Trade Publications Matter
By The Pollack Group , our partner based in Los Angeles, California, United States
Trade publications play a huge role in the day-to-day of media relations and can be incremental for the success of your public relations efforts. In this insights posts, our partners at The Pollack Group share the importance of trade media.
>> READ MORE INSIGHTS FROM WORLDCOM EXPERTS HERE
Free Guide: Emerging Trends in The Ever-Shifting Communications Landscape
As organisations turn their thinking to their business objectives and communications strategies for 2024, we asked our Worldcom communications experts from around the world to share their thoughts on issues, trends and techniques that could help communications professionals deliver more for 2024.
领英推荐
Partner Book Spotlight:
The Art Of Leadership Through Public Relations - by Patrik Schober
We are proud to present a book written by our partner, Patrik Schober , the Managing Partner of key PR agency in the Czech Republic, PRAM Consulting .
The book covers ten key predictions about the future of communication and Patrik’s guidance of how to use the predictions to achieve leadership.
You will learn how the organizations will become most trusted in the future, what channels to use to achieve leadership, how to ensure that every cent you spend turns into a leadership dollar, how to satisfy customers’ desire to save the planet, how to turn your workplace in an inspiring place for talents and which processes you will need to change or delete to enable you deliver more value from less effort.
News from around the Partnership
Peruvian Campaign from Realidades | PR y Comunicaciones for the Conservation of the Amazon Wins Eikon Awards in Argentina
Sachs Media Celebrates Dual Honorees in Ragan’s 2024 “Top Women in Communications” Awards
Melissa Lackey, MBA Named a 2023 Inspiring Leader by Inspiring Workplaces
Public Communications Inc. Wins Seven Awards at the Publicity Club of Chicago 2023 Golden Trumpet Awards
Founder & CEO of Coyne PR , Tom Coyne , Honored with PRSA-NY John W. Hill Lifetime Achievement Award
The Best Careers in PR
Are you looking to grow your career in PR and communications? Do it at one of the best agencies in the world! Check out what positions are open within our partner agencies.
Thanks for reading! We hope these highlights added value to your PR & Communications efforts in 2024.
>>You can keep up to date with our latest expert communication news and analysis by subscribing to our regular newsletter.