How to Instantly Upgrade Your #Hashtag Marketing Game - 5 Powerful Hashtag Tools You Should Be Using

Regardless of which social media platform you are using to increase your brand's reach, hashtags should be an integral part of your growth strategy. It isn't enough to just post content to popular platforms like Twitter, Instagram, Pinterest, Snapchat, and Facebook; you need to have a targeted plan to reach users of those platforms via hashtags. Connecting with consumers who have a genuine interest in the hashtags you utilize is one of the fastest ways to enjoy accelerated, targeted brand growth. Paying attention to helpful hashtag tools allows you to instantly upgrade your social media marketing efforts instead of choosing hashtags in a haphazard manner. Check out the following round-up of powerful hashtag resources to see which ones will help you to increase your company's engagement rates on social media:

IQta.gs

Although it is meant to be a hashtag suggestion tool for Instagram, IQta.gs can be used to source hashtags for any social media platform your brand is utilizing. Input a keyword relevant to a social media post you are creating, and be greeted by a multitude of hashtag suggestions. You'll think you've hit the social media mother lode when you discover IQta.gs. This tempting tool definitely lets you take your hashtag game to a new level.

Hashtag Analytics

Offered by Postano, Hashtag Analytics offers hashtag analysis tools for multiple social media networks. Discover data on anything from follower counts to engagement ratios. If you're attempting to build brand authority on social media, Hashtag Analytics is a must-discover resource.

RiteTag

RiteTag offers hashtag engagement analytics as a service. Simply send a tweet to @RiteTag with your preferred keyword along with the word 'stats' and RiteTag will immediately respond with detailed analytics on your chosen hashtag. With extensive analytical data included in the link RiteTag tweets back, you'll be overwhelmed at just how much data is freely available to your business.

Happenin

Whether you host or attend events, Happenin is a must-discover hashtag tool. Their nifty interface lets you create and book events simply by adding a hashtag to your posts on Twitter. You can discover events relevant to your business or location and can even receive event reminders via direct message from Happenin.

TweetChat

If participating in Twitter chats is part of your audience outreach strategy, add TweetChat to your brand building bag-of-tricks. TweetChat offers Twitter chats as a service. Simply add your preferred hashtag to the TweetChat interface, hit enter, and automatically log in via your Twitter account. Your hashtag will instantly start a Twitter chat with multiple features available for your convenience. TweetChat lets you create curated pages of favorite tweets from your conversations, lets you highlight users, and even lets you block Twitter users you don't want participating in your hashtag-specific conversation.

If you want to grow your audience via social media marketing and increase your return on investment at the same time, it is imperative your business has a strong hashtag strategy. The more you understand your hashtag options, the better positioned you are to capitalize on an increased flow of traffic. Do you think you'll be incorporating any of the above-listed #hashtag resources into your business' social media