How to increase sales and qualify leads with web funnels ?
???Hey there fellow marketing pal,?did you know web funnels can increase your sales around 90%??
If you didn’t, no worries—web funnels?are a relatively new marketing feature, so if you’re reading this, you’re already ahead of the curve.
While the term web funnel?might sound confusing (is it the same as a sales funnel? Or a lead generation form?), the concept is actually straightforward.? Think of a web funnel like?a helpful guide that walks you through an online store or any other website.
Imagine you’re shopping for a new coffee machine.?The web funnel starts by asking a simple question, like what kind of coffee you prefer—espresso, filter, or maybe something fancy like a cappuccino.?From there,?it guides you through a few more steps, like your price range or what extra features you’d love. With each question, it narrows down the choices and presents options that perfectly match your preferences, budget, and must-have features. It’s designed to make shopping easy, personalized, and stress-free—so you’re not drowning in too many options.
Now, add a twist: our powerful?AI-driven personalization?engine. Not only does it guide visitors through your website, but it also?learns?from their behavior. It adjusts the experience in real-time, showing the most relevant experiences based on what visitors are most likely to engage with.
If this sounds to your liking, let us show you in a few easy steps how to implement a web funnel on your website???
Step by step: implementing web funnels with Pathmonk
1. Define the funnel's purpose and structure
Clarify?what you want the web funnel to achieve—whether it’s qualifying leads, increasing conversions, or boosting sales. Plan the structure by outlining key?qualifying questions that will help you segment visitors based on preferences, needs, or budget.
2.?Create a new web funnel
Access the Pathmonk?dashboard, navigate to the Accelerate menu and click on Web Funnels from the dropdown. Create a new one, and configure the appearance by selecting a theme, and your brand’s font family. You’ll also set the primary and secondary colors to match your brand’s identity.
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3. Create and connect nodes
Open the web funnel diagram and use our drag-and-drop editor?to quickly add your questions and options, and connect them based on the paths that you want to create and the next questions you wish to ask for each option.
You can make the funnel as intricate or as simple as necessary to suit your specific goals. The user will experience a seamless flow?that guides them through relevant options, helping them make informed decisions effortlessly.
Now click Save, and display!
These brands have already skyrocketed their results with Pathmonk???