HOW TO INCREASE SALES AS A NEWBIE OR IN A NEW MARKET

As a newbie entrepreneur, just starting your journey or venturing into a new market, understanding your market and making sales is as important as the business itself, it may cause heartache when your business does not show signs of ultimate growth (sales).?

Converting your passion into profit should be a priority

When you are new to the market and the market is new to you, having much passion may be your best possession, while starting but navigating through the intricacies of the business to convert your passion, promotion, and investment into profit would be bigger priority.?

Are you in this stage of your entrepreneurship journey? If yes, then you need to keep reading.

According to recent studies, a lot of business owners fail to ask the needed questions before deciding on beginning their business of choice, which can have tough repercussions in the long run. However, in the absence of proper market research here are a couple of points to help you make and maintain sales in your fresh business.

? Showing up for your business: before a business can make sales, its profit making mechanism should be clear. A common mistake we believe entrepreneurs make is conceiving the notion that people will buy because the product is available. Even as this is relative, it is pertinent that the product meets the eyes of the public. “Showing up” means communicating the value of the product or service through multiple methods such as using the media (social media), face-to-face interaction, attractive incentives, putting the service upfront before payment to build trust etc.

“Showing up” means communicating the value of the product or service at every chance you get

? Showing up to the right audience: This is a good way to increase sales. The right audience is those who express (or could express) a need for the product or service. For instance; selling notebooks to students is simply fulfilling a need because, they need notebooks to complete their learning process in the classroom. You need to find the group that needs your value, online and on-site.

? Leveraging on other businesses with a similar product: This is like combining two complementing colours, they are different but they are not unattractive. Drinks and food complement, schools and stationaries, a civil engineer and an industrial equipment store. This is a basic idea that can aid businesses. Find someone who deals with something similar to what you do, and engage with that person for pseudo-collaboration. The beauty of this is the presence of a mutual benefit.

Find someone who deals with something similar to what you do, and engage with that person for pseudo-collaboration.

? Improve your value: Every buyer needs the best commodity or service, and who else would give them this if not you. If you desire to cut through the market and attract sales you have to be the guy who comes in with an extra in the business. The good worker always stands out. As long as you are good you will be sought after.

? Ask questions: There is a popular adage that says “the one who asks questions never gets missing”. Your ability to ask when you do not know is genuine way of learning that can help you grow. In course of asking, ensure to ask the right questions and the right people. There are several people who are already successfully selling the type of products you have designed, access them, get ideas from them to boost your sales.?

Finally, new businesses need meticulous attention to build every change that occurs to them. Like a flower needs nutrients to grow, to make sales as a newcomer you must understand showing up, showing up to the right audience, leveraging similar businesses, improving your value, and asking questions. This will go a long way to making a difference in your new business this season.?