How to Improve Talent Retention within Your Business
Eric Strafel
CEO Molecular Testing Labs | Founder SUMMi7 | CEO and Fortune 50 Executive | Previous Vice President, BGS Strategy, Boeing | Growing SMBs $5M+ | Award-Winning Author, The Frontline CEO | Creator Business Scaling Method
At the height of the pandemic, millions of employees left their jobs, causing a talent shortage for companies across the globe.?
Coined “The Great Resignation”, this mass job exodus continues in early 2022. In February, job opportunities and resignations in the US remained at record-high levels , with 11.3 million job openings and lay-offs at only 0.9% – a near-historic low.
How Loss of Talent Hurts Businesses
When employee turnover is high and job openings go unfilled, companies suffer. Of course, there is the obvious financial impact to an organization, but the effects are more than economic:
Low morale: High turnover causes a lack of unity within organizations, leading employees to low rates of job satisfaction.
Inefficient use of time: When talent leaves in droves, hiring and onboarding new employees can cost organizations one of their most precious resources – time.?
Reduction in productivity: When employees leave without transferring knowledge to other team members, it hinders progress. More experienced employees neglect their primary responsibilities to ensure new team members are up to speed, leading to low productivity.
Business continuity: When job positions are unfilled, it can disrupt a business’s ‘flow’. Employees find it difficult to achieve their goals and to make progress – another cause of low employee morale.?
How Growing Organizations Can Retain Talent
Smaller organizations have less resources to offer such as comprehensive benefits packages, meaning they often feel disadvantaged when competing against larger companies.?
Yet, small to midsize businesses have some distinct advantages over larger ones: they tend to listen more closely to their employees; they better understand what motivates their teams; and they face fewer obstacles when shaping culture for talent retention.
As the leader of a growing company, try asking yourself these questions:?
Investing in Your Team
At SUMMi7, we worked with a fast-growing company that needed to revisit their structure, their frequency of communication, and their processes for promoting talent among leaders and employees.
We emphasized to this business’s leadership that investing in the growth of their people is just as important as investing in the growth of the company.
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“Employees are a long-term investment that pays off with a foundation that seamlessly scales with the company.”?
Through one of SUMMi7’s strategy-to-action workshops, the company’s leaders learned to build routines that engaged employees and managed change into their management cadence. Moreover, they initiated a continuous improvement program based on Lean Six Sigma methodologies to provide a common language and set of tools for employees throughout the business to engage in shaping their work. By doing so, they were able to help team members grow and adapt to the business’s changing needs.
Create a Culture that Makes Employees Want to Stay
If your employees aren’t connected with the vision and mission of your company, they are likely to seek more rewarding opportunities. As such, you should ask yourself these questions:?
The good news is that you can address these issues, but you need to take a step back and evaluate your current culture and learning environment, making a long-term commitment to addressing employee engagement.
The working environment and culture employees seek is evolving, and talent leaders need to create a ‘human-centric’ culture. Flexibility and a focus on employee well-being are essential to attracting and retaining talent. For example, according to the LinkedIn Global Talent Trends report, job listings that mention the culture of the company receive 67% more engagement from applicants.
Improving Employee Well-Being
Nowadays, more employees are seeking remote or hybrid job opportunities, leading companies to find creative ways to provide their employees with a better work–life balance.?
For example, companies are giving select Fridays off during the month, resulting in an increase in productivity . Moreover, flexibility around employee schedules also increased trust in leadership and improved employee morale. Remember, traditional productivity success metrics (e.g. how many hours an employee works) are outdated, meaning the focus needs to shift to employees’ results and their impact on the business.
As a business leader, you can try creating an immersive leadership style through which managers are encouraged and empowered to engage with employees in meaningful ways. Remember, immersive leaders maintain trust, authenticity, and consistency by:?
So, what’s the main takeaway? Simply put, listen to your employees, create open-ended lines of communication and have the flexibility to create a work environment in which employees want to stay and thrive.
Engage Your Employees at Every Stage of Your Business Growth Journey
Learn strategies and tactics for keeping your teams aligned and involved in scaling your business.
For a limited time, please contact us for a complimentary copy of Eric’s book The Frontline CEO: Turn Employees Into Decision Makers Who Innovate Solutions, Win Customers, and Boost Profits, which recently was recognized with an Axiom Business Book Award .
“SUMMi7 has come in and made us really think about what deficiencies and things that are just taking too long to do. We’ve been able to put these process improvements into place and you can see a huge difference in the way the ownership is communicating with management and all team members. We get to hear about the vision of where we’re going and it’s very motivating and uplifting, and you just want to grow with this company.”
– Health Tech Company Director
Sr. Director of Business Development at Wimmer Solutions
2 年Thank you Eric! Great info!!