How I Market My Business, Issue #23

When I first began as a VA, it was particularly important to get the word out to everyone I knew.

First, I spent time getting clear on how I was going to describe my business (see this post about how to do that). Then it was time to spread the word…

Here’s what I do to stay top of mind and current with my network:

• I send two emails a day?to people I know to stay in touch. I’m not selling to them, just checking in to say hello.
• I get together every week?with either one new person that I’ve been introduced to, or one close business friend I haven’t seen in a while.
• I offer free, 30-minute consultations, by phone, to anyone who’s interested in working with me.
• Once a month,?I write an email newsletter with relevant content?and send it out to everyone I know.
• I regularly post excerpts of my newsletters to social media.
• Once a month,?I attend a networking event?to meet new people.
• I keep my?LinkedIn profile?current, including adding every new person I meet.

You may think this is a lot of work, and way too time-consuming to fit into your day.

But once you have the system set up, it takes far less time to run than the time you spend worrying about generating business!

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Belinda Sandor is the Founder of The VA Connection where she works with new, aspiring, and established Virtual Assistants to help them build thriving businesses through her free online community, courses, and coaching programs. You can learn more here:?https://www.thevaconnection.com/?