How I lost $10,000 and nearly ended up homeless

How I lost $10,000 and nearly ended up homeless

?We're going to do things a little bit different today...

Normally I'm sharing a red-hot email tip, a new way of thinking about audience building and list-growth or some crazy email marketing gold I've found on the depths of the internet.

Not today.

Today, I want to talk to all of you and give you a little more background on who the hell I am and why I'm here talking to you.

Because, even though I give you a little peek into this in my emails and social posts, it doesn't give you nearly the full story that some of my closest readers have.

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Let's start with a confession:

I haven't been doing this for decades and I'm not even the best email marketer you can find out there.

I haven't made billions in revenue for my clients and I haven't worked with some of the biggest brands you'll find online.

Call me crazy, but I prefer working with scrappy, ambitious solopreneurs who have 6-figure worthy products to sell that are having a hard time connecting with or finding their audience.

But that wasn't always my plan.

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For years, I knew building my own business was the only way I'd ever feel free.

And after 5+ years of startups, sales roles, and side hustles we were still young and broke with a new baby that I didn't get to see anywhere near enough.

I was growing more depressed & anxious by the minute...

Watching other experts that I paid thousands of dollars sell their stuff had me wondering if I would ever make it like them...

And after I'd had enough, I quit my job and started freelancing—hoping that we would "figure it out".

My in-laws started worrying about whether or not I'd be able to take care of our family.

When we borrowed money, people really started to talk...

And they weren't wrong either.

I quit my job, we lost 10k on a cancelled wedding (COVID) and hit the road in a baby blue RV full time.

We went broke living out our crazy dream and had to sell the RV 4 months in just to stay afloat.


Honestly, I wouldn't have bet on me either...

Then, one day, I gave a talk in a mastermind that people LOVED on building an audience of die-hard fans that can't wait to buy from you—all with email...

They were messaging me saying "I wish I had your energy and confidence" and "I want to be Jacob when I grow up"

So, I finally listened to all those experts I'd sunk tens of thousands of dollars into and bet on myself instead of them.

I hosted my own masterclass, got hundreds of sign-ups and built a signature program on the back-end of it.

And it was packed full in three days...

There was no more excuse. I found something I had that people wanted to learn and had a duty to teach them.

And it was one of the best decisions I'd ever made.

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But none of it would have been possible without those first few hundred subscribers.

They made everything possible by showing me what problems they had and how they wanted to learn from me.

That's what makes an email list so damn powerful.

If you're struggling to sell your own offers, or even figure out what they should be in the first place—you don't need some 5-figure program to tell you what to do...

You need an audience.

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But you need to know how to build one first.

That's exactly what dozens of other students have learned how to do from my signature course.

Inside I give you the exact system I used to go from 0-500+ subscribers and a packed program on my first launch in less than 60 days.

And even though it's normally $497, I'm practically giving it away?by including it in Email Empire Insiders.

For less than $1.50/day you can get everything you need to start packing your own list with die-hard fans that can't wait to buy from you.

Get your next 100 subscribers in less than 30 days (without spending a dime on ads) when you sign up

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