How I explained SEM to my Grandmother - a conversation!
A piece written early last year. Here are the excerpts:
"What do you do for a living?” My Grand mom asked me last time I went home for holidays.
“I am into Digital marketing, Nani ma” I answered, casually.
“What in the world is that?” asked grand mom again “My friends in the park haughtily talk about what their grand children do, some say mine is a doctor, others say mine is an Engineer & then there are few who say mine is a business man but I fall short of words when they ask me about you.”
To read the complete article, click here.