How I Created a Six-Figure One-Man Business on LinkedIn (& Grew 100K+ Followers)

…I was devastated. I went to Google the next day and typed in, “How do you make money online?” and everything changed from that moment on.

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I jumped into the world of freelancing & solopreneurship and never looked back.

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That’s the punch line of my origin story. I’ll share the first part with you tomorrow. But, I wanted to get right to the good stuff (because everyone’s attention span is short, including mine).

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Here’s how I went from being “fired” to bringing in 6-figures a year through LinkedIn:

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(1) I narrowed down on a niche. Becoming a “specialist” always pays more than being a “generalist.” I specialized in solving one main problem for my clients and got crazy good at it.

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(2) I built a simple brand. I paid a guy a couple hundred bucks to build my website (same website I still use today). And, I set up my LinkedIn profile like my business card.

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(3) I started networking. Many people are surprised to find that my posting on LinkedIn has never had anything to do with getting clients. Optimizing your LinkedIn profile with keywords and networking allows you to create a 6-figure operation (with or without posting).

(4) I leveraged psychology. I doubled down on offering “free reviews” to everyone who contacted me. Most of those “free reviews” turned into paying clients. I also used the psychology concept of “social proof” stacking up Google reviews and LinkedIn recommendations.

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(5) I used the 80/20 Principle. I focused on what was working and invested 80% of my energy into what got me the top 20% results. I didn’t worry about the other stuff (like fancy marketing strategies).

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This simple strategy has allowed me to generate a 6-figure business year after year while working anywhere in the world.

Oh, I forgot to mention this strategy also helped me grow to 100K+ followers on LinkedIn. But more on that later.

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Would you be interested in learning more about my strategies to grow & monetize on LinkedIn?

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I’m creating a free 5-day email class on “How to Grow & Monetize LinkedIn in 2024 (even for beginners)” that will go live Sept 2nd. If you want to get first access to the free class, just drop "LinkedIn" in the comments, and I'll get you the link.

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Question – What’s one main struggle you’re having with growing and monetizing LinkedIn? Let’s share in the comments and help each other out.