How to Humanize Scripts & Not Sound Like A Robot

We have a love-hate relationship with scripts. On one hand, we love them because they provide a framework for how to respond in various situations. On the other hand, we hate them because a lot of advisors simply parrot scripts – they’re essentially memorizing words. The result? They don’t actually connect with the person with whom they are speaking and they come across as salesy, like those scripted cold-callers.

There’s an art to using scripts. We feel this is so important that we created a 4-part video series in our Learning Center program on the topic, entitled “Language Matters.” For a script to be effective, it must fit your personality and be delivered in your voice. The words must become your words – they must be YOU, as though these words were part of your DNA.

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