How Hi-Style in Ambattur transformed its Business to Achieve a 4.6 Google Rating.

Introduction:

At Hi-Style, a fashion retail store located in Ambattur, Chennai, we're proud to be a part of the vibrant fashion community in the area. Over the past year, we've made several improvements to our business that have helped us become one of the top-rated fashion retailers in Ambattur, with a 4.6 Google rating. In this blog, we'll take you through the changes we made to achieve this success.

Improved Customer Service with Upgraded CRM:

One of the key changes we made was to upgrade our customer relationship management (CRM) system. This new system includes a loyalty program and RFM (recency, frequency, monetary) analysis, allowing us to better manage customer interactions and provide a higher level of customer service. With the loyalty program in place, we're able to incentivize repeat purchases and reward our loyal customers. And with the RFM analysis, we're able to identify customers who we may have lost, and retarget them to win them back.

Expanded Services with Customising Outfits:

Another change we made was to expand our services to include customising outfits. This new service allows customers to personalise their fashion choices, making them truly unique. By offering this service, we show our commitment to providing customers with a complete fashion solution, tailored to their individual needs.

Re-strategised Kids and Ladies Wear Collections:

We also re-strategised our kids and ladies wear collections, sourcing new and exciting fashion items to ensure customers can always find something they love. With these improved collections, we're able to attract more customers and increase sales.

Focused on Celebration Wear:

In addition, we've shifted our focus to celebration wear. This change allows us to cater to customers who are looking for outfits for special occasions, such as weddings and parties. By focusing on celebration wear, we're able to differentiate ourselves from other fashion retailers in the area and appeal to a wider customer base.

Data-Driven Inventory Management:

Finally, we use data and analytics to optimise our inventory management. By analyzing sales data, we make informed decisions about which products to stock and when to restock, leading to a more efficient and profitable business.

Conclusion:

In conclusion, the team at Hi-Style is proud to have achieved a 4.6 Google rating, making us one of the top-rated fashion retailers in Ambattur, Chennai. Our improvements, including upgrading our CRM, expanding services with customising outfits, re-strategising our collections, focusing on celebration wear, and using data-driven inventory management, have allowed us to transform our business and provide a better shopping experience for our customers. So come visit us and see why Hi-Style is the go-to fashion destination in Ambattur, Chennai!