How Patriotic Are You?

March comes with significant occasions and events. In Ghana, we celebrate our Independence and heritage. ?On the global front, we have International Women’s Day and of course Easter in the Christian calendar.

In this spirit of commemorations, I am delighted to introduce to you the latest from the basket of GTP, the GTP Nustyle Ghana Month Collection with a marketing campaign dubbed Me firi Ghana

With such meticulous attention to detail, we have crafted an array of fabrics that capture the essence of Ghana's rich heritage and cultural vibrancy that begs the question, are you from Ghana or a Ghanaian?

The GTP Ghana Month Collection boasts eleven contemporary designs, each bathed with three bold colour variations, making them ideal for any joyful event or your life.styled occasion.

At GTP, we understand the significance of symbols in our nation's history. That's why our fabrics proudly feature iconic emblems such as Ghana's star, symbolizing our hard-won freedom and resilience.

The Scale of Justice, a testament to our commitment to equity and fairness, is delicately laced into our designs, reminding us of our dedication to justice for all.

The endless attraction of the cowrie shell represents Ghana's wealth and economic prowess, inspiring wearers to embody our nation's legacy of success and abundance.

Ok, now that you know the magic behind these dazzling designs, are you going to embark on a journey to become the proud owner of one, maybe even countless?

You ask ‘’how’’? Simply show some patriotism and inspire economic inclusion for the Original, Genuine and Authentic fabrics made here in Ghana.

Incorporating GTP fabrics into various aspects of life, such as gifting, traditional ceremonies, and celebratory occasions, makes you patriotic, demonstrates your value to our heritage, and drives economic growth from within.

Let us explore how the use of GTP fabrics can inspire inclusion and patriotism in different contexts:

• Gifting: When it comes to expressing appreciation or celebrating milestones, gifts hold a special place. By choosing GTP fabrics as gifts, you not only support local artisans and manufacturers but also showcase the beauty and skill of Ghanaian textiles. Are you looking for a gift for a colleague's promotion, a friend's send-off, or a gesture of gratitude, GTP fabrics add a touch of cultural richness and authenticity to the gift. ?
• Nuptials: Marriage ceremonies are happy days, in Ghana they are deeply engrained in tradition and symbolism. Integrating GTP fabrics into traditional weddings or white weddings sparks the environment with life. ?GTP fabrics infuse the ceremony with the essence of Ghanaian heritage, bringing the importance of preserving and promoting our local heritage and pride. By patronizing GTP fabrics for weddings, you contribute to the sustainability of local industries as well as empower designers in our communities economically.
• Graduation Gifts: Graduation marks a significant milestone in one's life journey, symbolizing achievement and growth. As loved ones celebrate this accomplishment, gifting GTP fabrics honours the graduate's success with a sense of cultural pride and heritage. Whether it's a tailored outfit for professional endeavours or a keepsake to cherish, GTP fabrics serve as a tangible reminder of the values and traditions that shape us, fostering a sense of belonging and inclusion.
• Easter Hampers: As Easter approaches, the tradition of sharing hampers filled with goodies is the real deal. This year, let us infuse these hampers with a touch of Ghanaian authenticity by including GTP fabrics as part of the packaging. Before that hamper leaves your office, check for the GTP in there.

• Birthday Gifts: Birthdays are occasions to celebrate life, love, and friendships. What better way to commemorate these moments than with a gift wrapped in Ghanaian tradition? Be it a stylish outfit from our GTP Ready-to-Wear, or the latest fabric collection in town, GTP is the best gift to add a unique flair to birthday gifts, making them more meaningful and memorable

Now, that you know what to do, use GTP fabrics in all spheres of life as an opportunity to promote economic inclusion and inspire patriotism. Remember gifting, traditional ceremonies, and celebratory occasions must have GTP to celebrate Ghana while fostering sustainable growth within our communities. GTP fabrics are not just textiles, they are symbols of pride, identity, heritage and unity, moving together the fabric of our nation's prosperity.

Before I let you go, here is my gift to you, enjoy a 20% discount on all GTP Ready-To Wear when you visit the GTP Retail Store or when you shop online at shop.gtpfashion.com.

Joyce Sackitey-Ahiadorme is a Communications professional with over 10 years of working experience in the FMCG sector.? She is a Storyteller, Wordsmith, Events Strategist and Moderator. She is also the Founder of GirlsGoalGetters and President of Women in PR, Ghana.

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