How To Hack The Linkedin Algorithm
Viviana Mu?oz
Business Coach & LinkedIn Visibility Mentor helping coaches streamline ?? systems & automations, giving them more time to focus on what matters. Build genuine connections with your ideal clients!
So you are ready to crack the code! You have been creating all this excellent content, but no one is seeing it or engaging. You feel frustrated because you know you have so much more to offer, but only you can get it in the right hands.
Well, I am here to tell you that you can push your content out to more people, you can extend your network, and get more followers. It is all contingent on you :) and how much work you put into it. But for the sake of this article let me give you some tips.
Start With Your Profile!
For Linkedin to push your content out to more people, you have to have a complete and optimized profile to come up in more searches. You can do this by incorporating keywords into your Headline and the About section of your profile.
For example: Let's say you are a life coach; you can say something like, "I am a Life Coach, and I help people overcome fear and replace it with power! I do this by leveraging my secrets on scientific research in creating a mastering a routine. As a Life Coach, I have helped very successful people.
Here are some of the guidelines you want to follow when paying attention to what to do with your profile.
LIKES COMMENTS AND SHARES
Another LinkedIn hack is getting others to support, like, or share your content. Share stories that add value to their newsfeed. Something that they can use or resonate with. Remember, people buy from people they know, like, and trust.
If you want to learn more about what kind of content gets engagement? Check out my latest article HERE .
Dwelling Time
If you put out a piece of content and people are just scrolling, that can take away from dwelling time. The longer someone stays reading your content or checking out your profile, the more favored it will become in the Linkedin algorithm.
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Meaningful Comments
Just as you are putting out quality content, the same goes for your comments. Comments that align with the context of the posts become show up as most relevant. Meaning your comment would be the first to show up when someone engages in your content.
Quality of Your Content
This is going to put you on the map! We already know that content is KING, but engagement is just as important. So if you have good content, then the engagement will follow.
Some really good top-performing content are newsletters, Audio clips, Articles, and Polls.
Hashtag Research
Have you ever heard of hashtag research and what it can do for your content? Hashtag research is so important because you want to be able to research relevant hashtags that align with what you talk about.
Posting
Ok, this one is the jackpot if you want to be able to connect with your ideal audience then you have to comment on their post 30 minutes prior to you posting your content. The reason for this is it will come up on your newsfeed. The more people see you online the better it will be and it will increase your chances for more opportunities.
Meet Me!
My name is Viviana Munoz. I am a Linkedin Coach, Author, and Writer; my signature brand is The Writing Master. I help Entrepreneurs and Coaches create a successful online business that they love by implementing the right tools & resources to scale and grow on LinkedIn.
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talks about #teamwork, #leadership excellence, #organisational development, #Content writing, #Digital marketing, #Brand Endorsement, #Affiliate marketing, #Supply-chain and #Talent Management ?? ?? ?????
2 年Love this . ??♂?????
Experienced Customer Centric Leader with over 20yrs Experience ?? Coach & Capability Expert ?? L&D Professional ?????? Agile Enthusiast ?? Growth & Learning Mindset Advocate ??
2 年Totally love this and some great reminders here I have dropped off on hashtags so this is a great reminder to make sure I am adding them. Amazingly written article girl - keep rocking it Viviana Mu?oz ??????
VP & Advisory Board Member@ Norwegian Solar AS | Assoc. Professor EEE | Global Consultant Director- Oxford Impact Group | SME @ L&T
2 年Very informative.. Viviana ??
?? Stress and Burnout Coach for Women Managers ?? Helping overwhelmed women managers get the most value of their time by managing their minds. ??
2 年Oooooh…can’t wait to read this one Viviana Mu?oz!! Love your articles! ??????