??? How to Grow Your Podcast Without Spending on Ads
Anisha Patel ???
Pharmacist by trade, Podcaster by passion. Chasing my dreams, creating a life I love, and building a community along the way.
Hey Podcast Creators!
Are you looking to grow your podcast without diving into paid ads? Then let me tell you, there’s a powerful way to build an audience that genuinely connects with your message: organic reach.
By focusing on the right strategies, you can grow your podcast authentically while strengthening your brand.
Here’s what I recommend: position yourself where your potential listeners already are.
It’s all about showing up, sharing your insights, and sparking real conversations with audiences who are already tuned into topics you’re passionate about.
?? 1. Guest on Other Podcasts
Being a guest on other podcasts isn’t just an appearance; it’s a powerful introduction to a pre-existing, engaged audience. Cross-promotion introduces you to listeners who already love the podcasting format and are actively looking for more shows to follow.
Steps to Take:
??Quick Tip: Being specific about the value you bring helps hosts see how you can serve their audience.
?? 2. Host Weekly Lives on Your Platform
Live sessions build deep, personal connections with your listeners that help convert them from casual listeners into super-fans. Regular lives also encourage your followers to interact in real-time, giving them a sense of community and direct access to you.
Steps to Take:
??Quick Win: Try starting with a “Q&A” format to ease into lives. It’s low-prep and high-impact for engagement.
?? 3. Leverage Webinars or Masterclasses to Showcase Your Expertise
Hosting your own webinars or collaborating with organisations/individuals who offer masterclasses gives you a platform to dig deep into topics that your audience cares about. Unlike live sessions, webinars are more structured, offering you the chance to teach, share insights, and build authority in your field.
Steps to Take:
??Actionable Idea: Plan your first topic and outline a basic structure. Webinars don’t need to be complex; often, the simplest ones pack the most punch.
??? Join Me This Month in Upcoming Live Sessions & Webinars
For November, I’m diving into some exciting live and webinar events, and you’re invited!
Whether you’re looking to learn more about podcasting, pharmacy, or balancing work and family life, there’s something for everyone.
As you can see from the list below, I am literally practicing what I preach! I am going all in this month with organic growth and I'll be sharing what type of impact it's having once I analyse the results!
Here's a list of live webinars and masterclasses I've attended OR will be attending this month:
1?? YouTube Live with Sunjay Vyas and Me
2?? Pharmacy Parent Life Webinar with Dr. Stephanie Smith
3?? Career Story & Branding Webinar with Anam Qureshi
4?? Masterclass with Ahmad Badr – Podcasting in Pharmacy
??? Look out for podcasts I am going to be featured in this month:
1?? Take Your Medicine Podcast with Phil Cowley
2?? The Collective Rx with Julie Doan
Lot of love,
Anisha
P.S. Still reading? That means something resonated. Trust that feeling. It's trying to tell you something important.
P.P.S. For those asking about podcast coaching - yes, I'm opening a few spots THIS month. Reply with "COACH" and let's explore if we're a good fit. No pressure, just possibilities.
Join Our Community ??
Ready to connect with other budding podcasters, access exclusive resources, and get support on your journey? Join our growing community, Behind The Mic. It's currently free, and we'd love to have you with us!
??? Behind The Mic Community: Join here!
Thank you for being a part of this journey, and we hope you enjoyed this week's newsletter.
If you have any success stories to share, comment below because we would LOVE to hear about them.
Connect with Us:
?? Website: www.pharmacistdiaries.com
?? LinkedIn: Anisha Patel and Sunjay Vyas
?? YouTube: Watch Pharmacist Diaries and Anisha and Sunjay
??? Behind The Mic Community: Join here!
?? Discount: Sunjay used to spend (waste) ages looking for free royalty free music on the internet. If you’ve ever tried to find images, music or video that is unconditionally 100% free, you’ll know how difficult it is.
He now use Audiio for all his music whether its client work or for our own projects. Use this link to get 70% off your first year of Audiio pro!
?? Check out our Amazon storefront dedicated to podcasting gear! We will keep adding/reviewing the list but there’s a selection of microphones, audio interfaces, and more to help you elevate your podcasting game.
?? Explore Our Storefront Here
#PodcastMarketing #SocialMediaStrategy #PodcastGrowth #PharmacyVoices #BehindTheMic
I help Pharmacists grow their business | Podcaster | Collaborator
1 周Growing a podcast without spending big on ads sounds perfect. November for actionable tips and inspiration. Let’s grow! Anisha Patel ???
Lead Pharmacist Medicines Information and Clinical Effectiveness, University Hospital Bristol
2 周Anisha, you should also check out Bluesky, there's quite a few pharmacists on there who may be interested in your podcasts. #PharmSky
The Remote PharmD ??
2 周Super helpful ideas! I enjoyed our LinkedIn Live!
AHPRA Provisionally Registered Pharmacist
2 周Insightful ??