How To Grow Your DTC/CPG Brand - Part 7
Hey Guys!
Hope everyone is doing well. How has your September worked out so far?
We're coming close to October now and the Q4 season is upon us. How are things fairing out?
We're in the process of taking on a couple of new clients in the apparel and beauty space. I'll keep you guys posted on the progression of that in due course. They're looking to scale their orders and hit new revenue goals. Good time to start acquiring more customers with the different shopping events that are on the way between October & December.
Lets dive into the topics for this edition
In today's edition, you will discover...
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Here's How...
A while back we came across a solution that helps to enhance the optin experience when you're looking to turn website visitors into more engaged, higher converting email optins.
This cool app not only improves optin conversion rate, but...
? Increases the likelihood of those optins converting into sales
? Builds a more engaged audience
? Increases brand loyalty & LTVSounds interesting?
Check out this quick video Daud made of it.
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Your?product?is the #1 pillar for your brand’s growth ??
When it comes to building a powerful client acquisition system, this is the golden path you need to follow if you're serious about getting results:?
?Product?> Landing Page & Sales Conversion Process?> Offer?>?Creatives?>?Ad Copy?>?Ad Strategy ??
Too many people are getting it backwards, focusing on the wrong steps! ??
A quality product that delivers a positive experience and end result for your customers, will make the job of acquiring more customers easier as apposed to a poor product that doesn't deliver a positive experience and end result.
Developing offers, creatives for the ads, landing pages etc become easier when the product is quality.
It’s time to stop chasing the wrong metrics and start improving what really matters. Your product is your foundation—get it right, and the rest will follow ????
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At Byrne Media, we specialise in driving customer acquisition and retention for our clients, ensuring their brands not only grow but thrive.
We're working with a fashion brand and in the last 31 days. Our ad campaigns have delivered some pretty solid results:
￡60,604.66 in revenue from a ￡16,956 ad spend, achieving an impressive 3.57 ROAS (Return on Ad Spend).
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More on that story over here
Conclusion
That's it for this week.
Hope those bits of content I shared today gave you some valuable insight in to growing your own DTC/CPG brand.
Lots more content to follow. I'm going to start creating more content for Q4 over the coming weeks. So stay tuned ;)
See you in the next edition.
Need Help Building Your Brand To New Revenue Goals?
If you run an e-commerce brand and you're trying to hit your first 1 million in revenue but need some help with your marketing, get in touch and book a discovery call today!
Our growth advisor Daud will be there to guide you along the call and figure out if its something we can genuinely help you out with.
We typically use paid ads on Facebook & Instagram to aquire more sales at a 3-4X ROI.
After acquiring the current performance of your brand & having 100% confidence we can make a difference, we'll typically offer a guaranteed increase in your current ROAS within 7 days of the ad going live. If we don't generate that increase, we'll offer a full refund for that period, which is typically the first 7 days of working with us.
We've got the know how, talent & systems to help you achieve new revenue goals. We can't help everyone, but we can help the right brand thats currently headed in the right Trajectory. Thats why its vital we talk on a call to see if your current performance allows us to plugin in our system for growth.
If that interests you, please book in a discovery call here!
Thanks everyone!
Sean - Founder Byrne Media Marketing