How to Grow A Team of Influencers (And Why You Need Them)
Viral content is the sometimes-elusive white whale that everyone wants, but that can be very hard to get.
But that doesn’t mean we aren’t trying.
Large companies have entire teams dedicated to creating a viral buzz.
This means that it’s probably unlikely that your small business can fully compete.
Which is why promoting content is often thrown on the backburner. You’re busy doing ten other things to grow your business.
But you need that consistent, viral traffic that will drive insane growth for your business.
If you stick to the same old channels, you risk locking yourself into the same growth pattern that you have now.
But, thankfully, there are ways around that.
Influencers are one of the best ways to drive the sales of a product or service.
They work just like a personal recommendation would, by providing the power of an industry expert who has a loyal following primed and ready to listen to their suggestions.
This makes them a great way to drive fast sales from relevant traffic sources.
And that’s why influencers are one of my favorite ways to grow a business.
This doesn’t mean paying Kim Kardashian to post about your SaaS product, though.
Keep your focus on relevant, accessible influencers who can bring value and growth to your brand.
Here’s how you can grow a team of influencers for your company (and why you need them) [click to continue reading...]
Lifestyle Marketing at EatLiveOwn.com
7 年Fantastic article!