Going viral on social media is the dream of most content creators. It can lead to instant fame, increased brand awareness, and new financial opportunities. But how do you actually make it happen?
To be honest, there is no guaranteed formula for going viral, but I've put together a few tricks that I use. You can also use these tips to increase your chances.
- Create high-quality content.?This is THE most important factor in going viral. Your content needs to be visually appealing, well-produced, and engaging. The first 3 seconds are the most important, you have to hook them in quickly.
- Find a niche.?What are you passionate about? What do you know a lot about? Once you know your niche, you can focus your content on that topic. For example, I'm a photographer so I post mostly high-quality images and videos but incorporate social trends.
- Creativity.?Don't be afraid to try new things and experiment with your content. The most viral content I have is always the most unexpected.
- Catch trends early.?Pay attention to what's trending on social and try to create content that relates to the masses. This is a great way to get your personal brand to a wider audience.
- Collaborate with other creators.?Engage with other creators. This is a great way to cross-promote your content and reach a new audience. The bigger you get, the bigger your collaborations will become.
- Cross Platforms.?Sometimes a video can go viral on one platform, and not on another. I've seen this happen so many times. It didn't work on Instagram, so try it on Youtube, or Snapchat, or TikTok... you get the point.
- Post consistently.?This doesn't mean you should be posting every 5 minutes, but make sure you post consistently and share content on your story every day. Aim to post new content at least once a day. But at least 3 times per week.
- Be patient.?It takes time to go viral. And really creative content. Keep pushing your boundaries, stay consistent, and eventually you will have videos with millions of views!
Going viral is not easy, but it is definitely possible. If you follow these tips and create engaging content, it's not if, it's when.
If you need any additional tips on how to go viral shoot me a message @jacob_groth!
