How to Get Your Website To Show Up on Google

How to Get Your Website To Show Up on Google

Many times we receive calls from clients wanting to rank on page one or position one for a specific keyword (search term potential customers are using) on Google. If the keyword makes sense for their business, we explain to them that in order for this to happen we have to work with their web development team, have access to their analytics and their Google Search Console. However, most of the time the potential client has unrealistic expectations. Meaning, the keyword either has low search volume or the content on the website and the client's web presence will not rank unless major revisions are done. So how do you get your website to show up on Google for relevant keywords?

Therefore, getting your website to show up on Google is actually not as easy as it may seem. First, there are over 200 known ranking or SEO (search engine optimization) elements exist and all have to be aligned with best practices, It is a similar scenario to the elements we had to memorize in chemistry class. These SEO elements, hold various density or weight of importance but the difference is we have to take an educated guess on most of them as to where the order of importance lies. Depending on your experience, getting your website to show up on Google for relevant keywords will take a certain amount of work and time to happen.

Something else we must consider when clients ask the question, "How will you be getting our website to the top of Google?" It will actually require building a web presence for your brand(s). Web presence is much more than optimizing a website. Building a web presence requires building backlinks and content online and not on your website. This is where a series of tests or checks conducted by you, your marketing team or your SEO professional will determine what will need to be done to bring your web presence up to speed which depending on your brand and industry (some industries are more competitive than others), it may take a month or it may take several months.

If all of this sounds a bit much, don't sweat it. Get some quick tips on how to get your website to show up on Google from our article, or you can learn the most important elements of SEO for your business from the comfort of your own office. SEO Digital Partners provides SEO training by bringing our national and international experience to work for your business. Simply contact us today to learn how to optimize your website. Mention this article and receive 30 days of SEO expert support, a $3,500 value, free! With over eight years of digital marketing and SEO experience at your disposal, why wait? Contact us now.


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