How to Get Your Website into Google AI Overviews
In This Newsletter
?? How to Get Your Website into Google AI Overviews?
?? This Week's Guest in the Sweet Spot
?? Tool of the Week in the keyword category
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? Short on time? Listen to this on the go.
Scroll to the end for the video version
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The impact of AI on SEO has become a hot topic.
You may have heard whispers about the end of Google dominance or the rise of AI-driven platforms like Perplexity and Claude.
And as you use Google, you may have seen the AI Overviews appearing before everything else.?
But what does this mean for your website and its visibility?
The good news is—you don’t need to overhaul everything.
First, it's important to understand the difference between traditional SEO and AI SEO.
Traditional SEO is like if you were to give your friend a recipe for vanilla cupcakes, just the cake part.
AI SEO is like if you were to give your friend the cupcake recipe, step-by-step instructions for the frosting, and tips for adding personalized things like sprinkles.
The AI tools anticipate the next question and gives the person searching everything they need right there. Or tries to.?
As of right now, there is some overlap between what websites are cited in the those synthesized answers and websites that rank in Google or Bing.
But that doesn't mean they are using them in that specific manner.?
So what can we do to help increase our chances of showing up in AI type tools??
Keep doing traditional SEO with an added layer of sprinkles in your content.
Ensure that your content is more conversational vs a strict keyword per page tactic.
For each topic you write about, think about all those side tangents that were once considered 'unnecessary'.
You know how when you're talking to someone and you're like, oh how did we get onto this topic? Something like that. But don't go overboard.
The Takeaway
SEO isn’t about pulling a 360 to every new buzzword that comes across your path.
It's about understanding the principles of creating content that builds trust and authority with your audience.?
领英推荐
Feeling like your website’s stuck playing catch-up with all these AI changes?
The SEO Power-Up Plan can help you get ahead without overhauling everything.
We’ll dig into your content, tweak what’s already there, and make sure it’s set to stand out in this AI-driven world.
Think of it like sprinkling just the right toppings on those cupcakes you’ve already baked—it’s about enhancing what you’ve got, not starting from scratch.
Ready to see what a few smart changes can do? Reply to this email, and let’s chat.
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Until next week…
virtual High Five!
Barb
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?? THIS WEEK IN THE SMALL BUSINESS SWEET SPOT ?
The Four-Phase Framework for Impactful Content Distribution (Bonus EP36)
The best social sharing snippet from Justin in this interview… “Yes, because the number of people who fill out a contact form is very small compared to the number of people who come to your website. And. If you push too fast for the end goal, you miss the opportunity to create relationships, get someone to just sign up for a newsletter, download and learn one thing.
In this episode, I’m joined by Justin Simon , creator of the Distribution First framework, to explore how you can turn your content creation efforts into a powerful distribution strategy. We discuss why hitting “publish” is just the start, the importance of redistributing and repurposing your content, and why simplifying your approach is the key to success. Justin breaks down his four-phase framework—Foundations, Execution, Optimization, and Maximization—and shares actionable advice to help you build a consistent, effective content distribution system. Whether you’re a small business owner, marketer, or creator, this episode will help you generate the full potential of your content.
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?? TOOL OF THE WEEK ?
A simple website for this week's tool. Find out what people are asking around a topic in Google. Provides it in groups like propositions and questions and other various ways.?
*I am a tool geek. I love me a useful tool. I personally use, have used or review every tool I recommend. I am an affiliate of some and earn a small commission at no additional cost to you.