How to get your team engaged on strategy
“Communicate. Communicate. Communicate. Everyone has to know the plan.” Alan Mulally, CEO Ford Motor Company ‘06 - ‘14
Getting your team to work together towards the same goals. It’s a make-or-break challenge for any organisation. Assuming you have the right people in place to define a winning strategy, the difference between success and failure often comes down to how you communicate that vision.
We’ve all seen corporate strategy presented by PowerPoint slides, packed with text and numbers. The fact is, while slide decks can be useful for delivering detail, it’s not a format that lends itself to describing the bigger-picture thinking: where you’re headed, and what you need to do to get there.
At ‘See what you mean’, we help clients take a different path to presenting strategy - by putting it into a strategy map that tells a powerful story.
It distils ideas, keeping the overarching goals in view, as well as allowing opportunities for delving into detail, depending on the audience and situation.
Most importantly, it will inspire your team to make themselves part of the picture. We’ve worked with BBC, KPMG, Land Securities and
The Crown Estate to distil, draw and deliver company-wide strategies.
To find out more about communicating your strategy,
contact Richard at ‘See What You Mean’.