How to Get Your Emails Opened
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You’ve been here before...
Stuck at the airport, waiting for your flight.?
So, you head to the little airport convenience store for your favorite over-priced snack...?
And you just “happen” upon the aisle of “Airport Reads”...?
You pick one up...
And before you know it, you’re at the checkout counter with your giant-sized peanut M&Ms and a book you had zero interest in reading just minutes before... (it happens to the best of us!)...
“Airport reads” are those quick, kind of trashy books you can’t help but grab for a 3-hour flight...
But here’s the fun thing...
These “trashy” reads aren’t just guilty pleasures -- they also hold a powerful marketing lesson.
Because what really gets you and me -- and thousands of others -- to pick up that one book over the others??
领英推荐
The title.
Now, here’s where it gets fun. The same goes for your email subject lines.
Your subject line is your “book title.” If it doesn’t catch attention, no one’s clicking -- and they sure aren’t reading the valuable stuff you’ve got inside.
That’s why I filmed a brand-new video all about the 8 subject lines that practically demand to be opened!
Watch it here >> 8 Subject Lines That Get Your Emails Opened
In this video, I’m diving into:
Think of this video as your ticket to grabbing your audience's attention on the busiest flight of the year -- only they’re opening your email, not a paperback.
Wonders,
Marisa
P.S. These subject lines aren’t clickbait -- they’re your ticket to building trust and boosting sales. So, don’t miss this one !
After you watch -- leave a comment on the video with your favorite subject line... I read and respond to every one :)