How to Get What You Want.
Bruce Turkel
“Bruce speaks with confidence and competence, triggering the audience to build solutions.” Grey Goose Vodka
How To Get What You Want.
Each week I collect more and more followers on LinkedIn, and I thought it would be a good idea to reach out to all those folks to promote my new book. Trouble is, I don’t know the best way to do that.
A friend recommended a LinkedIn consultant, so I reached out to them with a simple request:
Thanks to regularly uploading my blog posts onto LinkedIn I now have almost a quarter of a million followers.
My new book – Is That All There Is? – is being released this fall and I would like your help generating referrals and sales with that audience.
Would you find this assignment exciting and interesting? Please let me know at your earliest convenience.?
Thank you.
Here’s a portion of what I got back (names removed to protect the clueless):
Dear Prospect,
Thank you for your interest! We would like to speak with you once you’ve reviewed our introductory message and attached services to discuss how?we?may best assist you.?
Our team is here to help you get the visibility and business that you deserve.?We coach busy professionals, those in transition and corporate teams to learn the most efficient and effective ways to use LinkedIn as the powerful marketing tool that it is!
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Let?us?coach you to success.?Our goal is to position you to?gain?increased visibility and results!?We would welcome the opportunity to elevate your presence and effectiveness on?LinkedIn. You and your business should be showing up at the top of search results when members are seeking your expertise.?Over?5 billion searches?were done last year on LinkedIn. Let’s get you on?page one?of those searches!
Please review the services attached for options available as to how?we?may best serve you.?Corporate Coaching?and/or?Speaking Engagement?information is available upon request.?Time is money – we will save you both!?
Please visit our new?website?– see the link below! We thank you for your interest and look forward to coaching you to success with LinkedIn.
Really? I have to review their “introductory message and attached services” before I can buy from them??
I made it clear exactly what I want and now it’s my responsibility to “review the services attached for options available” to discover how?they?may best assist me?
Here’s a clue: they could have best served me by reading my request and then showing me how they could help me get what I want.
Funny thing is figuring out how to help people get what they want has been what I’ve been researching for the last two years.
My new book is titled?Is That All There Is??It’s about people our age who reach a level of success in their lives and then decide they want something different. To write the book I interviewed over 45 people who have successfully pivoted their own lives and then featured detailed stories of 14 of them.?Is That All There Is?explains why these people were dissatisfied with their lives (hint: it’ almost always one of the Nine Ds), what they decided to do about it (hint: you can’t GET what you want until you KNOW what you want), what worked (hint: you’d probably be surprised how many different paths there are), what didn’t work (hint: you’d probably be surprised how consistent the no-nos are), and what they recommend if you’re interested in exploring your own potential new life (all proven and actionable recommendations).
Unlike the LinkedIn consultants, these fascinating people show you EXACTLY what to do to get what you want.
I just received the first proof copy back from the printer and we’re tidying it up for final production. If you’d like to know more about the book, or if you want to reserve an early copy, just send me a note in the comments box and I’ll put you on the list. I promise I won’t ask you to read an introductory message, I’ll just help you figure out?Is That All There Is???
to read more posts go to www.BruceTurkel.com
★ Speaker TED (over 2.6 mil views) ? author Mutuality Matters & Opportunity Makers ? Emmy winner ? Moving From Me to We
3 年Great New Book by Bruce Thurkel:?“Is That All There Is? What Are You Doing for the Rest of Your Life?:?I believe one of the most vital and potentially compelling issues we face in our life is how to recognize and get motivated and learn how to recognize??how to start on a meaningful next chapter of our life, especially when we are retired. Bruce Turkel, as usual, provides an actionable and interesting book on how we can be set on that path. He describes how he successfully did that in a specific, honest and compelling fashion plus he describes how 14 other individuals did too. His way of writing offers apt examples of what he did plus actionable tips about what we can do. Like his past books, His book pulled me in so I made it a top goal to continue reading it and writes notes to myself as I did to identify how I could craft a path for me to discover how and what to choose to focus on doing for the next chapter of my life. I wound up telling two friends about my experience then lent them this book and they both became motivated, upon reading it, to do something similar for themselves. https://www.amazon.com ~ Kare Anderson