The photos on your website and social profiles shouldn’t be an afterthought.?The purpose of a headshot is to introduce your personality and make a great first impression on your audience/customers.
- DON’T overly airbrush/edit the photos (you want to be authentic/relatable)
- DO update your headshot every 3-5 years
- DO have a plan:
- Choose location(s) or backdrops
- Choose the tone (Portrait headshots are more formal/professional and usually has a plain backdrop, whereas editorial headshots are informal, may contain props, and the setting can be anything from a mountain to your kitchen.)
- Plan for portrait and landscape shots (will allow for more flexibility on website and collateral)
- Plan multiple outfits
- Plan hair and makeup (if applicable)
- Bring props (if applicable)
- Pack a “go bag” (hairspray, brush, lint roller, water, snacks, etc.)
- DO ask for referrals for photographers. Be sure to read through the contract and compare pricing. If you are in the Volusia County area, I recommend Genesis Photographics.
- DO take a variety of shots, both vertical and horizontal, and in multiple outfits.
