How to Get More Success, Better Focus, and Less Distraction, Even If You Felt Like a Scatterbrained Monkey In The Past
Arthur Cronos
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What are the hassles, the things that worry business-owners?
Well, I don't know about all business owners, but we've discovered very similar problems for business owners in the fitness industry (gyms and yoga and pilates and martial arts) ... and for business owners of fun activity and adventure facilities. (Places like like golf clubs, trampoline or paintball businesses, wine-tasting and microbrewery and distillery tours, helicopter tours, adventure hikes and bike trails, and other similar enterprises.)
Their common concerns are --
- How to Get More New Members, New Customers?
- How to Handle Staff and Staff Problems?
- How to Deal with Competition?
- How to Feel Less Stressed?
- How to Have Greater Success?
Among business owners, we aren't alone in this. But it sure can be a tightrope, and it sure can be uncomfortable. A friend of mine, after struggling to expand rapidly for several years, finally attained his goal. I congratulated him. He nodded.
"Yeah," he said, "Except that all that time I felt like was being dragged down a rat hole."
That stuck with me.
Because probably all of us have felt that way at some point.
Well, I want to share what I think may be some good news.
Gary Keller, A Real-Estate Guy
If you haven't heard of Keller, and the surprising ideas in his latest best-selling book, I'd like to tell you about it, because it's already transforming the way I see my day, and the way I choose my tasks.
The book is called "The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results."
Here's a key point. It's a quote from the beginning --
If you chase two rabbits ... you will not catch either one. -- Russian Proverb
And the whole idea is to think about what is the ONE thing that will get you where you want to go, and do that. Not everything else. Just focus on the one thing. And your mind becomes clear. You know how to spend your day, you know how to spend the next hour.
You take a to-do list and flag the things you SHOULD do to reach your target, separate out all the things you COULD do. Throw away the COULD-DO's and choose the ONE Thing from the SHOULDs, the ONE Thing that will be most useful to take you where you want to go.
What is the ONE Thing?
This is kind of important, because if you grasp the "One Thing" he's talking about, you can start getting a handle on any of those problems I mentioned earlier --
- How to Get More New Members, New Customers?
- How to Handle Staff and Staff Problems?
- How to Deal with Competition?
- How to Feel Less Stressed?
- How to Have Greater Success?
Because to sort any one of these out is remarkably simple.
Here's how: Based on the goals in any area of your life, ask yourself ...
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Author Arthur Cronos has been designing effective automated methods in the marketing field for over 40 years, a featured speaker at trade shows, and mentioned in national best-seller marketing books. His Fitness and Adventure-Events project is described at https://MembershipBoom.com. He is best known for his ability to walk hundreds of new members into fitness businesses and adventure-event businesses.