How to get more referrals

Hi! You’re here because you’re a woman who runs an independent consulting business, and you want to learn how to make it more profitable. In our world, that means doing more of the work you love, with the clients you enjoy, and getting paid for your value, not your time.

Here, you'll discover effective strategies to implement in your consulting business, as well as hear inspiring stories from other smart and successful women who are also running their own consulting businesses. Along the way, you’ll learn that you can build the consulting business you want, that lets you live the life you want, and you’re not alone.?

I'm glad you're here! Let's dive in.

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Consultants, as a sales coach, I’m going to tell you all day long that referrals make the best clients.?

They already trust you. You don’t have to convince them you’re capable. They say yes faster.

But I know how it feels a couple of years into your business when those easy referrals start to slow down. And you find yourself waiting for them, knowing that something good will probably come your way, but not knowing when or how it will happen.?

It’s scary to feel like you’re not in the driver’s seat.?

Here’s the good news… you can take control. You can create referrals on repeat.?

First, there’s something you need to know.

When you’re in what I call The Messy Middle – you’re not new anymore, you’ve been in business for 18 months to 2 years – and the referrals aren’t coming as thick and as fast as they used to, that’s completely normal.

It’s not because you’ve done something wrong.

The truth is, when you’ve been out of corporate for a couple of years, some of the people who were eager to refer you have moved on.?

Your pool of potential referees from “before” starts shrinking. Other people are now top of their minds.?

I’ve been there. A couple of years into running my consulting business it dawned on me that I didn’t have enough potential clients in my pipeline.?

If I wanted a predictable workload and to build a business that would sustain me and my family, I realized I had to be proactive about making it happen. I couldn’t rely on referrals falling into my lap.

Like every consultant, I LOVE referrals. When you get on a call with someone who knows you, it feels natural. You don’t have to convince them about your value. They already trust you to help them.

I decided to find a way to take control of the referral process – so they stopped being sporadic and started being consistent.?

So I created a system that’s all about getting clear on the value you provide and the people you’re for, and communicating this consistently and often with your broader network so you stay top of mind.

Now I help other women consultants create a pipeline of consistent referrals. We call this system Referrals On Repeat.?

When you take control of the referrals process, you not only fill your pipeline and get a more predictable workload, you also get more of the clients and the work you love – because the people who refer you know exactly who you're for and the value you bring.

And this means you can break through to the next revenue in your consulting business.

I’d love to know, have you noticed your stream of referrals starting to slow down? Could it be you’re in The Messy Middle too?

To your success

Leah

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Hi! I'm Leah Neaderthal. I'm a sales coach for women consultants and the founder of Smart Gets Paid.

When I left my corporate career and started my first consulting business, I learned three things very quickly:

1- It’s 1000x harder to sell your own stuff than to sell someone else’s.

2- Marketing is not selling.

3- I had no idea how to sell.

I needed clients, but I didn’t know how to actually get them, and I was terrified of coming off like a used car salesman. It made me doubt whether I was even cut out to run a business.

So I taught myself how to get new clients in a way that feels authentic, allows me to be myself, and that works consistently. I now teach these techniques to others. Because I know it’s possible to learn how to land clients, and actually feel comfortable doing it, once you know how.

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Whenever you’re ready to start landing higher-paying clients, here are three ways I can help you.

1. Listen to the Smart Gets Paid Podcast

You’ll hear me chat with my actual clients as we tackle their biggest challenges in getting new clients, and you’ll learn sales strategies you can use today in your own business. It's the only podcast that can help you land higher-paying clients in your B2B consulting business. Listen on Apple Podcasts or your favorite podcast platform.

2. Get your copy of Referrals on Repeat

If you’ve gotten clients through referrals or word-of-mouth, and you want to start getting referral clients more consistently, get your copy of Referrals on Repeat, and start getting more referrals coming into your business today: smartgetspaid.com/referrals

3. Break through to the next revenue level in your consulting business with help from my team and me.

Learn the proven, step-by-step system women like you are using to get more of the clients they want, get paid way more for their consulting contracts, and build confidence that they know what they’re doing to get clients. Send me a message here on LinkedIn with “Breakthrough” in the first line and I’ll get you the details.

P.S. Whenever you’re ready to start landing higher-paying clients, here are three ways I can help you.

1. Listen to the Smart Gets Paid Podcast

You’ll hear me chat with my actual clients as we tackle their biggest challenges in getting new clients, and you’ll learn sales strategies you can use today in your own business. It's the only podcast that can help you land higher-paying clients in your B2B consulting business. Listen on Apple Podcasts or your favorite podcast platform.

2.? Get your copy of Referrals on Repeat

If you’ve gotten clients through referrals, and you want to get them intentionally instead of waiting around for referrals to happen, grab our 5-step system to help you fill your pipeline with referrals consistently. Get your copy of Referrals on Repeat today: smartgetspaid.com/referrals.?

3. Learn a proven system and implement it in a community of like-minded women running real consulting businesses.?

You've gotten this far without a sales strategy... imagine what would happen if you had one. Learn the proven, step-by-step system women like you are using to get more of the clients they want and get paid for their value, not their time. And get help from me and my team every step of the way. Send me a message with "Clients" in the first line and I’ll get you the details.