How to get Buyers Nomination
Engr Nazmul Alam Chopol
CEO at Munshi Bangladesh Ltd.? Business Development and MFG specialist in Apparel Trims & Accessories Industry? Career Consultant I Corporate Trainer? Professional CV Expert? Graduate Engineer (SUST)? EMBA (JU)
The nomination is a vital part of any business. In the worldwide competitive market, any company should have nominated Buyers to maintain continuous business growth. There are many advantages and some disadvantages to the nomination. But in practical price against the quality product can ensure nominated buyers. Also, the company can plan according to their yearly work/business volume. A Garment Nominated Supplier who is already supplying Buyer, and is using Accessories/Trims suppliers who are not on the enclosed list, must inform the appropriate buyer or merchandiser as soon as possible. The buyer will then carry out the proper technical audit of this supplier as soon as possible in order that the supplier may be approved for future use.
I’ve listed down some major key factors which need to grab Buyers nomination:
1. Global Presence: Need to determine your unique selling points (USPs). Ask yourself: What makes your company or products special, different from the rest? What is your sales strategy? For instance, do you want to be the cheapest supplier in your country? Do you want to compete by developing innovative materials and concepts? Or do you want to focus on a niche?
2. Strategic Approach: Invitation Letter, Email, Call, Meetings. (Check: 5 Easy Steps for Approaching a New Garment Buyer for Business [Plus a Common Sales-Killler Phrase] - (smartgarmentexporterblog.com)
3. Create a Representative website and company profile. Do digital or e-commerce marketing
4. Promote your company online by Digital Marketing tools like social media (Facebook, Twitter, LinkedIn), SEO, Google AdSense, etc.
5. Find potential buyers in online databases and on matchmaking websites like Alibaba.com, Amazon, etc.
6. Participating in Global Trade shows/Fair
7. Global Consultant or Nomination related firms/company
8. Hire or make contact with a sales agent or representative
9. Set up a dedicated marketing and sales team
10. Smooth communication with Buyers: Always reply to every email within 24 hours. If you encounter a problem with a production order, immediately notify the customer and try to offer a solution. Create a T&A (time and arrival) of every order and share it with your buyer. This file will help you to manage expectations, monitor progress, and is the best guarantee of on-time delivery.
11. All legal documentation and Licenses:
? Must have a Bank account
? Should possess valid Trade Licenses and TIN number
? Must have VAT registration.
? Should have own establishment.
? Ability to provide post-sales service
? Should have an automated office system.
? Should not be a Bank or Tex defaulter.
? Should be able to give credit period as required
12. Social Compliance: BSCI (Business Social Compliance Initiative), WRAP (Worldwide Responsible Accredited Production), SEDEX (Supplier Ethical Data Exchange), ETI (Ethical Trade Initiative), SA8000, ISO 26000, FWF (Fair Wear Foundation), Fairtrade, ISO 9001:2015 Quality management system, etc.
13. Factory Compliance: Accord, alliance, environmental management standard ISO 14001, etc.
14. Product Compliance and safety rules and regulations like REACH, RSL, Oeko-Tex, Flammability, GOTS (Global Organic Textile Standard), FSC (Forest Stewardship Council), etc.
15. Product Price Bid (Offer better & very competitive market price and also match your capacity of order volume size, MOQ, and price level)
16. Sampling and Product Testing Process for required quality for testing to Buyer’s standards
17. Factory Audit
18. Quality Assurance: Going beyond the regular factors for nominating suppliers such as volumes, consistency of quality, and delivery along with the capability of developing new products, sustainability has become a key factor in the nomination process.
19. Responsible for supplying Buyer orders with desired qualities and within agreed deadlines.
20. Responsible for ensuring that goods they supply for Buyer products are compliant with country regulations, and local regulations for each market in which Buyer trades
21. All nominated accessories suppliers are responsible for compensating delays caused by themselves.
22. Responsible for sending Buyer Accessories Department a copy of each order placed to them. The address to send this copy.
23. Buyer will audit these orders on a random basis. This audit may be at any stage of production
24. An Accessories Manual will be published within the following 3 months.
25. Since this is a new procedure, if there are any problems with nominated suppliers about Accessories and Trim during this transition period, the Accessories and Trim Sourcing Department in BUYER should be informed about related problems. The Accessories and Trim Sourcing Department contact address.
26. Garment suppliers and Accessory Trims suppliers are mutually responsible for their bilateral commercial relations, even if they appear on the Buyer’s approved list.
27. Should give Buyer an assurance for quality and delivery.
28. Buyer will undertake to monitor and audit the performance of accessory and trim suppliers on an ongoing basis. Buyers will also make efforts to support accessory and trim suppliers, identify their weak points, and offering advice for improvement. Before nominating an accessory or trim supplier Buyer’s Accessories and Trims department should always obtain written confirmation that Buyer’s quality standards will be met, that delivery timetables will be adhered to and that the nominated accessory and trim suppliers will take full responsibility and cover any loss incurred by garment makers.
signage's and Printing
1 年hi
Marketing Manager at Rising star manufacturing
3 年Sir how can I contact to buyer? I mean email address
Experienced Manager | Former Country Head at HBLabels | Ex-Avery Dennison & MGH Group | CSCM & TESOL Certified | ESL Mentor & EdTech Enthusiast
4 年Hope this will be good read.