?? How to get around STR restrictions ?? Secure better PM clients ?? Sniff out the right owners
#5 In this newsletter:
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Bumper best practice and top tips alert this month!
In this edition, we share tactics for surviving short-term rental regulations from a US property manager who’s been there and done that. A must-read whether you’re navigating or preparing for STR regulations anywhere - Let’s face it, it’s only a matter of time before they’re everywhere.
Discover how one of our property management customers uses our safety and security features to turn his business into a magnet for new investors and homeowners.
One of your biggest headaches as a PM is finding the right owners to work with - Our CEO Humphrey Bowles shares his top tip - Get a dog!
Tune in to our podcast to hear John Hildebrand on creativity and community.
‘Regulations forced us to diversify and explore new markets’
When Taylor Hills, co-founded Effortless Rental Group in Denver in 2015, the company skyrocketed from two to 100 properties within a year. But when the city rolled out a host of short-term rental regulations four years later, the business had to pivot drastically to stay successful.
Taylor shares how they had found innovative solutions, including shifting to different business models and markets. His experiences offer valuable insights for hosts and managers anywhere.
Read our blog post featuring Taylor’s cautionary tale.
Watch our interview with Taylor Hills here
‘I use Superhog to win over new clients,’ US property manager
Cody Wood, COO of STR Accommodations, is almost better at selling us than we are!
Listen to how he uses Superhog’s features as one of his company’s biggest selling points with new investors and homeowners.
“To offer safety and security policies to our homeowners similar to the OTAs was a game changer and it was also the biggest concern they had with direct bookings. It has allowed us to build confidence and trust with investors and made it easier to move guests away from the platforms and into direct bookings.”
We love you too, Cody!
Watch our interview with Cody Wood or read a case study.
Sniff out better owners… Get a dog!
No, we’re not joking! ??
领英推荐
For our CEO Humphrey Bowles, who grew a vacation rental property portfolio by 200% in one year in a previous life, this tactic worked like a charm.
“I figured out that how the owners reacted when I turned up with a dog, gave me invaluable insight into how complex our working relationship was likely to be. When the dog was unwelcome, I took this as a sign that this was the type of owner who would be stressed out by having guests in their properties. It would be a painful experience for them and would probably result in weird and over-protective behaviour. I also knew this awkwardness would damage the guest experience. So I learned to say no to owners who didn’t welcome my dog.”
Read Humphrey’s other tips for choosing the right vacation rental owner for your business.
John Hildebrand: Why community is everything
In the latest episode of our podcast - The Property Manager as Guest - we chat with John Hildebrand, CEO and founder of Hilde Homes and a leader in the STR community, who advocates for fair regulations and sustainable successful futures for short-term rentals.
Find out how his background as a photographer helps him create dream hideaways in the desert and why community is everything in vacation rentals.
Let us know what you think of the podcast, and who you’d like us to talk to. Contact us if you want to be on the show. Don’t be shy.
Dates for your diary
Here are two unmissable industry events coming up in April and May - we’ll be there! Don’t be a stranger - come say hello if you’re there.
1. Short Stay Summit’24
Don’t miss this leading short-stay accommodation business event - where our CEO Humphrey Bowles will speak about elevating safety standards in short-term rentals.
When: 24th April 2024
Where: Old Billingsgate London
Who? Aimed at short-term rental owners and managers, holiday home owners, self-catering accommodation owners, hosts, short-stay accommodation owners, and managers.
Safety Unveiled - Workshop featuring Humphrey Bowles at 10.40 am.
2. SCALE Show and SCALE Open 2024
Scale Show is a new two-day conference uniting a rapidly growing and aspiring short-term rental community. All Scale Open attendees get free access to the Book Direct Show in the same venue.
Our Co-founder and host of our Property Manager as Guest Podcast, Leo Walton, is a speaker.
When? 16 May 2024
Where? Pabellón Textil (Fira de Barcelona)
Who? Aimed at all property owners, hosts, and operators regardless of number of units managed.
Have we made your day? Learned anything new? We love to hear from you. Comment below.
If you have industry news you want us to share - get in touch.
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Thanks for reading!
The Know Your Guest Team
I help hosts maximize bookings & effortlessly earn 5-star reviews | Investment Banker Turned Listing & Revenue Optimizer | 95% 5-Star Ratings | Superhost Ambassador
7 个月Two of my favs! Taylor Hills and John Hildebrand. I'll have to listen to this one. I'm sure there are some great insights!
Founder at Effortless Rental Group & Effortless Stay
7 个月Thanks for the interview, and sorry about the poor WiFi connection during it!