How To Generate Organic Traffic
Eta Marketing Solution - Marketing Agency
Digital Marketing | Branding | Social Media | SEO | Advertising | CGI
I always like to start with numbers. So here they are. Statista said that there was an online sale was 14.1% of retail sales not in the US, not in India but worldwide. Isn’t that amazing? Wait it does not stop here, they have assumed the surge of at least 8% in that. Well, now you can say that it is amazing.?
But still, there are many start-ups that are competing enough but not getting results. What is the reason behind that? What are they lacking? Actually, they lack very simple things such as Writing blogs on their eCommerce websites, “Oh! Come on who needs a Blog on an eCommerce website”, this is your perspective but you are wrong.?
Well, not only blog posts there are more such 6 things that can help you grow your eCommerce website. Without discussing what is traffic and why people are lacking such things let’s just jump right to the tips.?
Write Blogs
Well, I have already talked about it so why do we start with it. Really blogs provide content to your website and you can drive organic traffic with the help of them. Let me tell you how these blogs help people.
With the help of a blog, people will be able to find their needed products and their classifications easily. Also with the help of relevant keywords, your website blog can rise up to search engine optimization. Well, think about other websites like Myntra, Nykaa, Karna Ayurveda, etc. They are using Blogs so what is stopping you.
Optimize your Website with SEO?
Your homepage and product page should be optimized with the correct keywords. I repeat the correct keywords. Never bluff in the keywords because it will be the least you would do. Conduct thorough keyword research and understand your audience through your research.?
Well, let me ask you a question how will you be discoverable when you are not growing on google? Therefore it is essential for optimizing your website with SEO. There are more aspects to it you should focus on such as SEO-based titles, descriptions, slugs, headings, etc.
Expand your business on social media platforms?
Nowadays social media platforms are important if you want to build your business rapidly. Why is it so??
This generation is the generation who uses Instagram, Facebook, and Twitter half of their day. If people will like your content on social media, they will definitely visit your website. Also, there is an option to directly purchase the products from Instagram. This will save time for customers who will eventually think that your website is pretty relevant.?
Search Engine Marketing?
What is Search engine marketing??
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Well, search engine marketing refers to ad-driven techniques. Paid ads to be more specific. Talking of which you will have to turn toward Google Network in order to improve your digital marketing.?
Search engine marketing will give you your targetted customers which can drive you great traffic in a very short time. If you compare SEO optimization with Search Engine marketing then yes, search engine marketing can provide you the better results than that Search Engine Optimization.
Generate follow backlinks?
Want to generate the most authentic and organic traffic for your eCommerce website? Follow backlinks can be helpful for it. Also, you may try to write guest posts for other websites so that you can generate great traffic to your website.?
Also, there is a number of influencers and artists doing referral program, with the help of that programs you can promote your website or certain product page on their articles and stuff. These things will help you generate follow backlinks even faster and will give you the authorized and organic audience.?
Trust me organic audience always converts into good healthy customers of yours.?
Influencer marketing?
As said earlier that there is a number of influencers and artists who can give your product an uprise. But how will you be able to utilize this marketing? Let me tell you, i have a question, what do your customers require before they buy anything from you?
It is an honest opinion and feedback, right? Yes, definitely. Clearly, there are thousands of influencers who are just reviewers. They just review different products, Why don’t you reach one and try to convince them to write an honest reviews about your product. It will be fun.
Old is Gold
Well last but not least, we always say old is gold. Here we are talking about Email Marketing. There is a small group of people who turn towards email marketing when it comes to generating traffic.?
Let me tell you that sliding into your customers' Inbox with exciting offers will generate more traffic to your website. You may also provide a monthly newsletter to your customers you can do offers, and you can share blogs, videos, and social media posts. There is everything that you can do with this email marketing thing.
Conclusion
Never Believe people who say there is nothing as organic traffic. They are simply wrong. You need a proper guided website and ethics to generate organic traffic. Not only ethics you need some tips such as those mentioned above in order to increase the traffic of your website.?