How To Generate Highly Qualified Leads On YouTube Without Ever Touching A Camera (Or Showing Your Face)
Jordon Barnett
Founder @ VideoCEOs | Helping B2B Founders Convert Their Biggest Accounts With The PVM Method | I Share Tips On How To Get Clients & My Journey Scaling To 8-Figures
YouTube is quickly becoming one of the largest, most profitable, and fastest-growing social media platforms on the planet.
And over the last few years, YouTube has paid out over $30Billion dollars to creators, making it one of the fastest-growing investments for both businesses and individuals.
It’s become the second most visited website in the world and the second most popular search engine (its parent company, Alphabet, also owns Google) but most businesses still don’t use the platform for brand recognition and lead generation.
That means there is a massive opportunity for businesses and individuals right now to board the YouTube train and start seeing a return on their investment, quickly.
If you don’t think your audience is on YouTube, you’re wrong.
One-quarter of internet users spend 10 hours or more watching videos, and YouTube has more than two billion active users worldwide.?
The platform is so extensive that it can be accessed in 76 different languages.
So whether or not you offer B2B or B2C services, you can take advantage of the incredible opportunity that YouTube has to offer over the next decade.
Unfortunately, most people shy away from YouTube for three reasons:
Firstly, they have been sold a dream that advertising is the only way to get customers, quickly.
Secondly, they do not understand the multiple revenue-generating opportunities that YouTube has to offer, both to the business and to the individual
Thirdly, they do not know how to produce consistent video content without touching a camera or showing their face
So let’s address each one of these points in order:
“Firstly, they have been sold a dream that advertising is the only way to get customers, quickly”
Unfortunately, most businesses are still focused on paying for ads to generate leads and revenue because they have been sold on the idea of quick wins.
Now I’m not saying advertising is bad, or a waste of time, but if your business solely relies on advertising to generate leads and revenue then you’re taking a huge risk.
The moment you stop advertising is the moment your traffic, leads and sales dry up.
You become locked into paying for ads, forever. If for example your account gets banned, then you have no strong foundation to continue the growth you experienced with ads.
This wasn’t a big problem a few years ago because the cost-to-advertise was low, due to less competition.
Today, most companies are competing against big vendors and unicorns for the same audience, driving up the cost per lead.?
And that means you have to spend thousands of dollars a month to see a positive return on your investment.
This is a huge risk for business owners that:
If something goes wrong, you could lose thousands of dollars per month with no return. Imagine spending $4,000 per month for 3x months only to receive a handful of leads that don’t buy from you...was it really worth it?
Look, there’s a lot of noise in the market. There’s a lot of competition. Getting attention is harder today than it ever has been in the past and people are skeptical of ads. This isn’t going to change. The businesses that win are those that can afford to spend more to get a customer.?
It means you have to spend a lot of money to put your offer in front of your ideal customers, making advertising an unaffordable strategy for many - a sad reality that many business owners are facing.
But if you’re in this position, then you’re not alone.
Most companies are in a sad state of affairs when it comes to marketing their services.
But that’s why YouTube is your ticket to success, especially if you want to generate leads and increase your revenue for years to come.
That leads me to my second point:
“The multiple revenue-generating opportunities that YouTube has to offer, both to the business and to the individual, are incredible”
YouTube is an intelligent way to market your business without spending money on advertising or wasting your time with organic methods that have to be repeated daily.
A YouTube strategy is built for longevity because unlike ads, your lead generation won’t suffer if you ‘stop’ doing it.
That’s because the videos you upload to your channel last forever.
This means they can generate views, leads, and sales for years - even if you stop producing videos.
And you’ll be able to put your services directly in-front of customers that are ready to buy because they’re actively searching for them.
Not only is your audience on YouTube, but as the internet’s second-largest search engine, YouTube can help improve your SEO and overall brand presence - beating your competitors in the SEO game.?
You no longer have to play the Google algorithm (which changes hundreds of times per year) - YouTube actually supports your channel and will put your videos on the 1st page of Google without any hassle IF they resonate with your audience.
And if you create a channel, you can post those same videos across ALL your social media platforms (Facebook, Linked In, Twitter, Instagram, Reddit, Quorra) to increase your reach exponentially.
If you create the right content, your ideal customers will have no problems finding your channel through search engines and shared content (videos are more likely to be shared by people across social media, even if they aren’t your target audience!)
So here’s how your YouTube channel generates revenue:
Let’s break down the revenue potential if you are a B2B Service Provider that wants to start and grow a profitable YouTube channel.
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You create 30x videos on a variety of topics such as industry trends, benefits of your service, objection handling, etc - and upload those videos daily.?
If you create the right videos, you should have 1,000+ subscribers and 4000+ hours of watch time within a month or two so that you can place ads on your videos, earning an income from AdSense.
Each of your videos includes a link in the description, directing people to a special offer (your funnel) where they enter into your email list, and you can sell them high-ticket products and services.
Let’s say after 1 month you’re generating 10,000 views per month. If just 1% of those people opt-in to your email list, that’s 100 new leads per month.?
Out of those 100 leads, perhaps just 10 of them jump on a sales call with you, and you manage to close 3 of them for a high-ticket B2B service of $3,000 per month.
You’ve just made $9,000 in sales.
And for 10,000 views you might receive an extra $100-$500 in AdSense.?
But your channel is generating 10,000 views so you might be approached by another company that sells to the same audience as you, but doesn’t compete. For example, ExpressVPN.
You agree to place a 15-second intro advertisement into each video in exchange for $250 per brand sponsorship, per video.
You’re now making $250 for every video you create. So, if you create another 30x videos in the next month you can make $7,500.
So, thats...
$9,000 in high-ticket sales per month
$500 in AdSense per month
$7,500 in brand sponsorship per month
For A Grand Total Of $17,000 per month!
...and that’s without even discussing affiliate deals.?
But in all honesty, the revenue potential goes far beyond that.
You can sell products, services, informational products, events, masterminds and much more!
As I said, the multiple revenue-generating opportunities that YouTube has to offer, both to the business and to the individual, are incredible.
Despite all of this, businesses still shy away from YouTube for the third reason.
“They do not know how to produce consistent video content without touching a camera or showing their face”
That’s because creating video content is difficult and time-consuming.
You have to think about a topic you want to talk about, set up a studio, turn on your camera, and record yourself making 50x mistakes until you get the 51st video right.
Have you experienced this problem? I know I have.
Sure, if you create a channel yourself then this is the dilemma you face.
But there is a new way to start and grow a profitable YouTube channel without touching a camera or showing your face - and that is with YouTube Automation.
YouTube Automation is still a little-known investment sweet spot that people in the know have been using to bolster their portfolios for the past few years.?
If you haven’t figured it out yet, YouTube is digital real estate - because the videos last forever and sell forever.
See, when a video is uploaded to YouTube it becomes an asset. The more views it gains, the more ad revenue is directed towards that video. Eyeballs will always bring revenue, and because YouTube is free for a basic membership, there is no friction to the consumer.?
In 2020 alone, over 2 Billion individual global users of YouTube logged in monthly. There isn’t a bigger traffic source of consumers, trust me.?
So the best way to access YouTube right now is with automation. It works like a production line.
You have someone pick a profitable topic and write a video script.
You then send that video script to a voice actor who provides you with an audio mp3.
That audio mp3 is sent to a video producer to create a high-quality video that keeps viewers' attention for the duration of the video.
Finally, you upload the video with an eye-catching thumbnail and SEO tags to conform to the Google and YouTube search algorithm.?
Now, you can set all of this up yourself...
But from my experience, it takes a couple of months to put a team together - and then you still need to know what videos to create to get the maximum amount of attention.
That’s why my team offers a complete ‘Done-For-You’ and ‘Done-With-You’ service package for individuals and businesses looking to expand their digital investment portfolio and get a taste of the incredible returns possible within this space.
That means you never have to edit a single video, write a single script, or do any work to start making money on YouTube.?
YouTube is clearly making unbelievable money for a large number of individuals and businesses, and the best way to take advantage of this opportunity and start making money as an average person with no interest in running a Youtube channel is to contact me directly.?